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  1. 19 Jan 2024  |  North America  |  Market Research

    Evaluating the Perceptions and Use of Immersive Technologies and the Metaverse

    Highlights from the 2023 Frost & Sullivan Global IT Decision Makers Survey

    Frost & Sullivan conducts an annual survey of IT and business decision-makers regarding their views of different technologies, such as immersive services, the metaverse, the Internet of Things, artificial intelligence, and the cloud. This report leverages the information collected on Frost & Sullivan s 2023 IT Decision Makers Survey to analyze t...

    $4,950.00
  2. 08 Jan 2024  |  North America  |  Market Research

    Top 10 Growth Opportunities in Digital Content Services, 2024

    The Rise of Internet Connectivity, the Natural Need for Individuals to Connect with Others, and Technology Improvements Continue to Boost Digital Content Services

    The increase in global internet users, internet traffic, active social media users, and unique mobile phone users is driving digital content growth. In 2023, the industry grew in new global internet users, new active social media users, and unique mobile phone users. By the end of 2023, around two-thirds of the world s population is estimated to be...

    $2,450.00
  3. 15 Dec 2022  |  North America  |  Market Research

    The Impact of the Metaverse on Digital Advertising

    The Metaverse is Reshaping Marketing Strategies and Offering Brands Revolutionary Ways to Engage with their Audiences

    The metaverse as a concept can be complex to understand. Frost & Sullivan categorizes the metaverse as an interconnected network of persistent 3D worlds and simulations where end users, represented by virtual avatars, are enabled with a sense of social presence and spatial awareness and participate in an extensive virtual economy. This study dis...

    $2,450.00
  4. 25 Mar 2022  |  North America  |  Market Research

    Customer Perspectives on QoE (Quality of Experience) for Streaming Video

    QoE Has Become a Key Competitive Differentiator for Streaming Companies

    The primary goals of this research are to highlight how important video quality is to broadcasters, publishers, and OTT platforms with regards to their monetization strategy. It also showcases how QoE (quality of experience) can have a positive or negative impact to their business and how easily it can be measured. With video delivery having imp...

    $4,950.00