Industries Market Research Reports

There has been a significant shift in the M&E space that was once very much hardware-centric, and where even software has only recently gained widespread market trust. While cloud-based transcoding has traditionally been the domain of smaller start-ups and focused on lower value media such as user generated content, the past two years have seen a s...

Software-as-a-Service (SaaS) offers a tangible value proposition to global businesses. The benefits include lower Total Cost of Ownership, cost savings, flexibility, ease of access, and relief from maintenance and upgrade hassles. However, companies struggle with many challenges when migrating from an on-premise application to SaaS-based deployment...

The performance monitoring market evolved rapidly in the last few years when application monitoring, which was traditionally focused on data centers, moved to the cloud. Furthermore, new pricing models are commoditizing traditional services in favor of more valuable services. In addition, RUM (Real End-user Measurements) has come to the forefront a...

Broadcasters and publishers capable of quickly making content available for mobile phones are benefiting from the near ubiquity of video-capable smartphones and tablets in mature markets. Audiences are increasingly engaging with content outside of the home, especially for news and sports. In emerging regions, the cost of building mobile broadband n...

While deploying an online video ecosystem, if revenue growth is the key objective, there are three areas in which companies typically use digital media: content monetization, channel control, and customer conversion. These are all concerned with building top-line sales, either through the sale of the digital media itself or by using the digital med...