Augmented Reality

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01 Dec 2016  |  North America

Leveraging the Augmented Reality Transformation

How AR will Fundamentally Change Consumer Lifestyle

This report looks at the AR market through the lens of the new transformation: how will consumers use AR in their daily lives; and how will this translate into new products and services? Business planners in every industry will find this discussion useful.

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22 Mar 2013  |  North America

Augmented Reality 2013: The Future Now

 

AR is very real, is now starting to deliver devices to the market, and is beginning to impact the consumption of mobile services. In the following sections, the basic concept of AR is reviewed, the consumers reaction to such technology is disclosed, and the current state of the market explored. This report will be of significant interest to networ...

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19 Jun 2012  |  North America

Augmented Reality: The Virtual World Gets Real

This report examines AR from the perspective of its impact on the consumer as well as the network operator. In particular, the probable impact of AR on the delivery of communication and computing services will be examined.

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31 Mar 2014  |  Global

Augmented Reality - 9 Dimensional Assessment (Technical Insights)

Advanced Non Immersive Technologies for Real Time Data Visualization

Augmented reality (AR) refers to latest and futuristic advancements where real world environments are augmented with virtual information. New technologies and applications are evolving in this space to make an effective contribution to proliferating segments such as social and mobile computing. The research service offer insights upon market potent...

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31 Dec 2012  |  Global

Augmented Reality--Technology Penetration and Roadmapping (Technical Inisghts)

Towards Enhancing Perception of Reality

Augmented reality refers to latest and futuristic advancements where real world environments are augmented with virtual information. New technologies and applications are evolving in this space to make an effective contribution to proliferating segments such as social and mobile computing. The objective of this research service is to offer a roadma...

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20 May 2016  |  North America

Office of the Future–Part 1: Wearables and Augmented Reality

Access to Real-Time Contextual Information through Such Technologies Aids Decision Making and/or Enhances Experience

It is becoming increasingly apparent that the corporate landscape is changing rapidly driven by demands of customers, expectations of workers, and threat from competitors. As a result, work today is fundamentally changing requiring unprecedented levels of productivity. Maximizing contextual awareness creates opportunities to have collaboration driv...

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21 Oct 2015  |  North America

Augmented Reality: The Paradigm Shift Begins

 

This report explores the current state of the AR market, and the role that devices and applications have in jump starting the growth of this very promising new technology. It also explores the activities of major market participants such as Apple, Google, Microsoft, and Facebook, as they position themselves to capture significant portions of what t...

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15 Jun 2015  |  North America

Augmented Reality in Cars in North America and the European Union

Overall AR-enabled Head-up Displays to Gain 10.4% Market Share by 2025

In an attempt to increase driver safety, OEMs are trying to integrate ADAS content and warnings into head-up displays (HUDs).This market insight focuses on various technologies within the HUD market for passenger cars in the United States and European Union. The study describes market segmentation and penetration of each technology, namely windshie...

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This analysis takes aim at the growing interest in MAR as a transformative technology for mobile computing and user engagement. In particular, it will examine the growth potential for the AR marketplace, and the need for MAR to be cloud-based; and define the opportunity for service providers, particularly wireless carriers, to take a lead role in p...

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10 Apr 2014  |  North America

Augmented Reality Market: Innovation and Hysteria

 

Stratecast has the notable distinction of examining the AR market since before the term was in general use in the technical sector. In our examination, we have seen a gradual acceleration of interest and research in the area of AR. Now, we are seeing the introduction of special purpose devices that will make clear to the consumer space what AR can ...

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Showing 1-10 of 16