Customer Acquisition Is Only the Beginning: Companies Need Comprehensive Customer Analytics to Retain and Monetize the Customers They Acquire
Customer Acquisition Is Only the Beginning: Companies Need Comprehensive Customer Analytics to Retain and Monetize the Customers They Acquire
RELEASE DATE
28-Apr-2017
28-Apr-2017
REGION
North America
North America
Research Code: 9B0F-00-28-00-00
SKU: IT03370-NA-SF_20113
$3,000.00
Special Price $2,250.00 save 25 %
In stock
SKU
IT03370-NA-SF_20113
Description
This Stratecast report analyzes dynamics and challenges that exist between customer acquisition and post-acquisition processes; and how new approaches leveraging Big Data and analytics (BDA) are helping brands more effectively retain and monetize the customers they already have.
Table of Contents
Introduction
Great Experiences Enhance Customer Retention and Monetization
Corporate Mindsets and Data Issues Limit Retention and Monetization
New Technologies Can Tame Big Data to Yield Real-time Insights
AI-powered Customer Analytics Enhance Retention and Monetization
Stratecast - The Last Word
About Stratecast
About Frost & Sullivan
Popular Topics
This Stratecast report analyzes dynamics and challenges that exist between customer acquisition and post-acquisition processes; and how new approaches leveraging Big Data and analytics (BDA) are helping brands more effectively retain and monetize the customers they already have.
No Index | No |
---|---|
Podcast | No |
Author | Jeff Cotrupe |
Industries | Information Technology |
WIP Number | 9B0F-00-28-00-00 |
Is Prebook | No |