U.S. Consumer Location-based Service Markets - Enhancing Carrier ARPU Through LBS

U.S. Consumer Location-based Service Markets - Enhancing Carrier ARPU Through LBS

RELEASE DATE
18-Nov-2005
REGION
North America
Research Code: F462-01-00-00-00
SKU: IT02839-AP-MR_16202

$2,450.00

Special Price $1,837.50 save 25 %

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SKU
IT02839-AP-MR_16202

$2,450.00

$1,837.50 save 25 %

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Description

As mobile carriers search for new types of products and services to leverage their network investments, commercial location-based services have emerged as an opportunity to provide a means of differentiation, a way to build customer loyalty, and a new revenue stream in the increasingly competitive mobile environment. Frost & Sullivan's US Location-Based Services Report analyzes the business of mobile location services, evaluates the technology that makes it a reality, and tracks the applications that the market is demanding.

Table of Contents

Overview

  • Table of Contents
  • Defining Location-based Services
  • Life Cycle Analysis: Location-based Services
  • Value Chain

Technology Assessment

  • Assisted GPS
  • Enhanced Observed Time Difference
  • Uplink Time Difference of Arrival
  • Advanced Forward Link Trilateration
  • Cell ID
  • Dueling Architectures: Control Plane vs User Plane
  • Control Plane
  • User Plane
  • LBS Mode Comparison
  • Carrier Technology Choices

LBS Application Trends: ‘The Killer Enabler’?

  • Enhancing Carrier ARPU Through LBS
  • Radar Screen: Consumer Location-based Services
  • What Application Categories Will Drive LBS Adoption?
  • Keys to Success for Consumer LBS
  • Keys to Success for Consumer LBS
  • LBS-initiated Messaging
  • Navigation & Mapping
  • End User Perception on LBS
  • End-User Perception on LBS

Market Forecasts

  • Frost & Sullivan Forecasts: Methodology
  • LBS Total Market Forecasts
  • Consumer vs Enterprise Splits
  • Matching Technology to Application Performance

Usage Trends in Premium Content

  • Usage Levels: Indications for Mobile Data Adoption
  • Buying Patterns: Change in Premium Product Mix
  • Buying Patterns: Non-Operator Storefront Sales
  • LBS Pricing Trends

Carrier Trends

  • US Mobile Carrier Observations
  • Nextel
  • Sprint

Profiles

  • Profiles
  • Profiles
  • Profiles

Frost & Sullivan Awards

  • LBS Platform of the Year
  • LBS Technology of the Year
  • LBS Company of the Year
  • Product Line Strategy
Related Research
As mobile carriers search for new types of products and services to leverage their network investments, commercial location-based services have emerged as an opportunity to provide a means of differentiation, a way to build customer loyalty, and a new revenue stream in the increasingly competitive mobile environment. Frost & Sullivan's US Location-Based Services Report analyzes the business of mobile location services, evaluates the technology that makes it a reality, and tracks the applications that the market is demanding.
More Information
No Index Yes
Podcast No
WIP Number F462-01-00-00-00
Is Prebook No