Macroeconomics Market Research Reports

Amidst increasing global volatility and changing market dynamics, keeping abreast of the latest macroeconomic developments and trends is vital to stay on top of your game. Timely macroeconomic inputs enable you to formulate proactive strategies vis-à-vis reactive strategies, helping you to better deal with challenges and even capitalize on opportunities arising from a volatile environment.

Frost & Sullivan’s Cross-Industries research enables you to continually track:

 

  • Country specific PESTLE Trends and implications
  • Economic and Industry Parameters
  • Pertinent Economic Issues
  • Emerging Growth Opportunities
  • Global Mega Trends

Time macroeconomic analysis accompanied by data projections helps in assessing global economic and investment conditions, decision making, and geographic expansion strategies.

  1. 02 Mar 2022  |  Global  |  Megatrends

    Growth Opportunities for Global B2B Influencer Marketing

    Innovative Business Models Will Emerge as Digitally Native Gen Z and Millennials Dominate the Consumer Population

    Business-to-business (B2B) influencer marketing has the potential to generate $11.7 billion in revenue by the end of 2022, with more than 38% of B2B companies currently exploring influencer marketing as a new lead-generation avenue. Influencer marketing is set to become a mainstream approach for B2B companies that are looking to tap into the power ...

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  2. 28 Feb 2022  |  Global  |  Megatrends

    Trend Opportunity Profiles—Reverse Logistics in a Circular Economy

    Increasing Demand for Closed Loop Strategies that Extend Life Cycle Value Will Drive Growth

    Consumers, especially in the Western world, are looking for clean-label products. Circular economy is a key enabler for environmental friendly products, and reverse logistics, as a method to integrate the consumer in the upcycling and production cycle, is reinforcing this potential marketing aspect. Reverse logistics is the process of collecting...

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  3. 22 Feb 2022  |  Global  |  Megatrends

    Trend Opportunity Profile: Human-robot Collaboration

    Visionary Perspective on Advances in Automation and Robotics

    Robotics is increasingly used in both industrial and nonindustrial settings. This research service focuses on nonindustrial robots that collaborate and work with humans. Such human-robot collaboration aims to offer convenience and care, control and monitoring, learning assistance, or other tasks which may require significant human effort and to hel...

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  4. 21 Feb 2022  |  Global  |  Megatrends

    Global Home as a Hub Growth Opportunities

    Future Homes that Harmonize Work, Entertainment, Relaxation, Shared Living, Health, and Wellness Fuel New Product Development

    The COVID-19 pandemic forced customers to stay at home, and with restrictions on outside activities, the housebound often became overwhelmed with completing all of their daily tasks and activities in one space. This led to increased dependency on technology to improve their quality of life. This study explores home as a hub for entertainment, re...

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  5. 11 Feb 2022  |  Global  |  Megatrends

    Nine Mega Trends Leading the Sheconomy

    Transformational Growth due to Increasing Economic Power of Women

    Women make up 48% of the global population and 35% of the global workforce. In the coming years, the world will witness growing female graduates, postgraduates, and workforce, women in leadership and managerial positions, and the rise of consumer power in the hands of women. Women are emerging as decision-makers in procuring most consumer durables,...

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  6. 10 Feb 2022  |  Global  |  Megatrends

    Trend Opportunity Profile: Curbside Management

    Smart City Investment, Rise of eCommerce, and New Shared Mobility Solutions will Drive Future Growth Potential of the Curb

    Curbsides are becoming the next battleground for cities, primarily because the use of curbside spaces is no longer restricted to parking. They now include eHailing vehicles dropping and picking up customers, delivery vehicles dropping off and picking up packages. Microtransit assets, such as bikes and scooters now occupy the sidewalk. Cities do not...

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  7. 27 Jan 2022  |  Global  |  Megatrends

    Trend Opportunity Profile: B2B Sharing Economy

    Consumer Flexibility and Agility to Drive Future Growth Potential of Innovative B2B Sharing Models

    Businesses have already realized that sharing assets will bring not only multiple, sustainable added values but also financial and social benefits. Consumption within businesses will shift from the ownership model to the usership model. Businesses have realized that reducing the use of natural resources through sharing helps bring down CO2 emiss...

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  8. 24 Jan 2022  |  Global  |  Megatrends

    Trend Opportunity Profiles— Immunity-Boosting Superfoods

    Post-COVID-19 Pandemic Demand for Immunity-Enhancing Foods Drives Growth

    The COVID-19 pandemic has exposed the frailty of the human body. Boosting immunity is now of primary importance to consumers post-pandemic, with many increasingly seeking food options that are nutritionally dense and provide multiple vitamins and minerals to improve health and body immunity. Superfoods have emerged as the ideal immunity-boosting so...

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  9. 20 Jan 2022  |  Global  |  Megatrends

    Growth Opportunities for Capturing Value in Baby Boomers

    Rethinking Business Strategies as Seniors Delay Retirement and Continue to Influence Consumer Spending

    Globally, the aging population is enlarging, and this group’s participation in the labor market is increasing accordingly. By 2030, people aged 60 and above are expected to outnumber children under age 10 by 60 million. Projections estimate 30% growth in labor participation from the 65+ age group. At global scale, the increase in life expectancy ...

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