Growth Opportunities in the North American Hosted IP Telephony and UCaaS Market, Forecast to 2024

Key Strategies to Sustain Growth in a Transforming Market

USD 4,950.00

* Required Fields

USD 4,950.00

PAY BY INVOICE

Be the first to review this product

The North American hosted IP telephony and UCaaS market continues to expand at a steady pace, creating significant growth opportunities for providers with differentiated solution offerings, robust platforms and architectures, and effective go-to-market strategies tailored for specific customer segments. Both demand and supply factors are driving market growth. Most businesses have developed a solid understanding of the cloud model benefits and are evaluating cloud services as part of their communications and broader IT upgrade projects. The rapidly evolving nature of work, shifting technology requirements and the need to stay afloat despite ever-more fierce competition are compelling IT/telecom investment deci

Research Scope

This study provides and in-depth analysis of the North American hosted IP telephony and UCaaS market. It identified market growth drivers and restraints and provides installed base and service provider revenue projections until 2024. Unit estimates and forecasts are presented in terms of installed users (also referred to as seats), which are roughly equivalent to software licenses and endpoints/stations as of the end of any given year.


Research Highlights

Revenue forecasts for hosted IP telephony are based on an average recurring monthly charge incurred by enterprise customers on a per-seat/per-user basis. Monthly recurring charges generally include private branch exchange (PBX) functionality, local and long-distance calling, and any additional features and applications (voicemail/unified messaging, automated attendant, conferencing, etc.) purchased by customers as part of the hosted IP telephony or UCaaS bundle.

Our revenue forecasts do not include one-time equipment costs—such as those of IP handsets, routers, switches or gateways—incurred by enterprise customers. Certain equipment costs may, however, be part of total revenues, if the service provider is leasing or renting the equipment and its cost is not itemized on the monthly invoice. Installation and other one-time services revenues are included.

Key Conclusions

The study encompasses both multi-tenant and multi-instance hosted IP telephony and UCaaS solutions.

A key element of this study is the discussion of best practices and key growth strategies. Market participants can use this analysis to adjust their product roadmap and business models to compete more effectively in an increasingly dynamic market.

Author: Elka Popova

Table of Contents

1. Executive Dashboard
Purpose of this Experiential Study
5 Step Process to Transformational Growth
Strategic Imperatives for Hosted IP Telephony and UCaaS Providers
2. Growth Environment
State of the Market
Market Drivers
Market Restraints
3. Market Forecasts
Installed Users and Revenue Forecast
Percent Installed Users by Country
Percent Installed Users by Customer Size
Percent Installed Users by Type of Access
Pricing Trends and Forecast
Installed Users Penetration of Addressable Market
Soft and Mobile Clients Penetration of Installed Users
Provider Share of Market Revenue
Provider Share of Installed Users
4. Visioning Scenarios
Macro to Micro Visioning
Transformation in the UCaaS Industry Ecosystem—2017
Visioning Scenarios for the Hosted IP Telephony and UCaaS Market
Top Predictions for the Hosted IP Telephony and UCaaS Market
5. Growth Pipeline
Levers for Growth
6. Vision and Strategy—Growth Opportunities
Growth Opportunity 1—Cloud Contact Center
Growth Opportunity 2—Mobile-first Strategy
Growth Opportunity 3—Advanced Collaboration
Growth Opportunity 4—Open APIs and CPaaS
Growth Opportunity 5—Mid-market and Large Enterprise
Growth Opportunity 6—Micro-businesses
Growth Opportunity 7—Channel Development
Growth Opportunity 8—Technology Expertise Outsourcing
Growth Opportunity 9—Internal Process Optimization
Growth Opportunity 10—User Adoption Services
Growth Opportunity 11—International Expansion
Growth Opportunity 12—Analytics Tools
Growth Opportunity 13—Customer Portal
Growth Opportunity 14—Tailored Packaging and Pricing
Growth Opportunity 15—Improved Customer Experience
Growth Opportunity 16—Hybrid Architectures
Growth Opportunity 17—Adjacencies/Up-sell/Cross-Sell
Growth Opportunity 18—Integrated Cloud Services
Growth Opportunity 19—AI Use Cases
Growth Opportunity 20—The “New” UC
7. Brand And Demand—Growth Opportunities
Growth Opportunity 21—Digital Customer Engagement
Growth Opportunity 22—Vertical Strategies
Growth Opportunity 23—Cloud Migration Flexibility and Incentives
Growth Opportunity 24—Freemium Offers and Free Trials
Growth Opportunity 25—A Transformation Partner
Growth Opportunity 26—Services Localization
8. Growth Opportunities Matrix
Total Growth Opportunity Matrix 1-20—Vision and Strategy
Total Growth Opportunity Matrix 21-26—Brand and Demand
Total Growth Opportunities Matrix Chart
9. Growth Strategy and Implementation
Growth Strategies for Your Company
Prioritized Opportunities through Implementation
Legal Disclaimer
10. Appendix
List of Other Service Providers
Partial List of Companies Interviewed
List of Acronyms Used
List of Exhibits


List of Figures & Charts

1. Total Hosted IP Telephony and UCaaS Market: Key Market Drivers, North America, 2018–2024
2. Total Hosted IP Telephony and UCaaS Market: Key Market Restraints, North America, 2018–2024
3. Total Hosted IP Telephony and UCaaS Market: Disruptive Forces, North America, 2017


1. Total Hosted IP Telephony and UCaaS Market: Installed Users and Revenue Forecast, North America, 2016–2024
2. Total Hosted IP Telephony and UCaaS Market: Percent Installed Users by Country, North America, 2017
3. Total Hosted IP Telephony and UCaaS Market: Percent Installed Users by Customer Size, North America, 2017
4. Total Hosted IP Telephony and UCaaS Market: Percent Installed Users by Type of Access, North America, 2017
5. Total Hosted IP Telephony and UCaaS Market: Average Revenue per User per Month (Without Access), North America, 2016–2024
6. Total Hosted IP Telephony and UCaaS Market: Penetration Analysis, North America, 2016–2024
7. Total Hosted IP Telephony and UCaaS Market: Percent Installed Users with Desktop Soft Clients, North America, 2017
8. Total Hosted IP Telephony and UCaaS Market: Percent Installed Users with Mobile Soft Clients and Native Mobile Dialers, North America, 2017
9. Total Hosted IP Telephony and UCaaS Market: Percent Revenue Breakdown (Without Access), North America, 2017
10. Total Hosted IP Telephony and UCaaS Market: Percent Installed Users Breakdown, North America, 2017



Related Research

Release Date : 29-Jun-18

Region : North America

Release Date : 22-May-18

Region : Latin America

Release Date : 25-Jan-18

Region : North America

Why Frost & Sullivan

Working with the CEO’s growth team to create a vision based on a transformation growth strategy

Creating content-based digital marketing strategies that leverage our research perspective to differentiate and “tell your story”

Tracking over 1000 emerging technologies and analyzing the impact by industry and application to reveal the companies to watch in each sector

The Frost & Sullivan team is based in our 45 global offices and have developed a powerful global understandings of how industries operate on a global level.