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Strong Growth Ahead Driven by Web and Video-Based Communications
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The Conferencing Services Market in Latin America experienced solid growth in 2016, driven by fabulous performances of the hosted web and video services. While different regions and product segments are exhibiting diverse performances, the overall market defogged notably well in a challenging economic scenario.The advance of Internet protocol (IP)-based communications in the enterprise communications landscape in Latin America is unstoppable. While the audio conferencing services through the public switched telephone network (PSTN) are suffering from a slow momentum, the hosted web and video services segments are forecasted to enjoy a solid growth trajectory in the forthcoming years.The lines between hosted web and video conferencing services are blurring: while traditionally considered web conferencing applications - such as WebEx - have incorporated visual collaboration capabilities, as well as many video conferencing solutions have added collaboration and content sharing functions. As a matter of fact, most solutions from both segments are actually competing for the same user base, with few use cases requiring advanced video quality or collaboration capabilities, thus requiring a specific type of application.The Latin American conferencing services market is split among global CSPs (AT&T, BT, Level 3/CenturyLink, Orange Business Services, Verizon Enterprise Solutions), regional and national CSPs (Cable & Wireless, Entel, Oi, Telefónica/Vivo/Movistar, Telmex/Embratel/Claro), pure conferencing providers (WEST, Arkadin, Wittel, Colaboración Virtual) and traditional enterprise communications resellers and system integrators (Logicalis, Dimension Data, Convergia, C3ntro Telecom).This market is expected to be driven by factors such as:· New generations of workers demand tools that enable fast, agile and collaborative work.· The proven benefits of cloud communications – flexibility, scalability, lower risks, agility – are pushing an increasing number of organizations to move away from premises-based systems to a cloud and service-based model. · Subscription-based models allow small and mid-size businesses (SMB) to adopt conferencing tools without incurring CAPEX. · The growing adoption of remote work in the region will unleash greater demand for business communications solutions, such as conferencing services.· Economic recovery in Brazil and Argentina is expected to boost new growth.· The degree of complexity associated with the interoperability of legacy systems and advanced soft clients such as Skype for Business leads to the rising need for managed video conferencing services that can facilitate infrastructure deployment and management.This report provides a detailed assessment of the conferencing services market in Latin America, including audio conferencing, hosted web conferencing, hosted web conferencing and managed video conferencing services. The base year of this study is 2016 and forecasts reach 2023.
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