Leveraging Video Conferencing to Improve Business Processes

Key Verticals Can See Dramatic Benefits in Customer Service, Sales and Product Development


Companies are increasingly using video conferencing for more than just meetings and virtual collaboration. A large percentage of organizations in the U.S. and Europe report that they do not fully understand the value of advanced communications such as video conferencing. Companies that DO understand the value of advanced communications tools like video conferencing can see a clear competitive advantage over the next several years. This study identifies potential use cases for video conferencing usage in manufacturing, healthcare, financial services, education, and retail.

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Table of Contents

Leveraging Video Conferencing to Improve Business ProcessesExecutive SummaryKey FindingsSnapshot of Video Conferencing in the EnterpriseIT Challenge—UCC Understanding Remains LimitedIT Challenge—Supporting New Business Needs is Driving Up CostsPercentage of Companies that Currently Use Video Conferencing, by IndustryPercentage of Companies that Plan to Use Video Conferencing, by IndustryVideo Collaboration—Growing Workplace TransformationThe Overall Impact of the Workforce on IT Lines Between Business and Consumer Are BlurringB2C Video Conferencing Delivers Clear BenefitsB2C Video Conferencing—Key Technology EnablersGrowing Opportunities in ManufacturingFoster Open Innovation and Better R&DGather Ideas Beyond Company WallsVirtual Customer-focus GroupsProduct LaunchesGrowing Opportunities in HealthcareTelemedicine—Patient-to-physician ConsultationTelemedicine—Physician-to-physician ConsultationHome Care and Remote Patient MonitoringRemote MonitoringContinuing Medical Education (CME)Growing Opportunities in Financial ServicesMobile BankingVideo KiosksWealth Management for High-net-worth ClientsLoans Specialists and Insurance ClaimsGrowing Opportunities in EducationOnline Video ClassroomsShared Classrooms, Courses and ContentParent-teacher Interaction in the K-12 EnvironmentmLearning (Mobile Learning) Delivers Rich Content that can be Consumed Anytime, AnywhereAthletics and Other Event BroadcastingOnline Admission InterviewsGrowing Opportunities in Retail In-store Video KiosksVideo-enabled Online Customer SupportIn-field TrainingBest Practices for SuccessMake Video Conferencing Work in Your OrganizationLegal DisclaimerThe Frost & Sullivan StoryThe Frost & Sullivan StoryValue PropositionGlobal PerspectiveIndustry Convergence360º Research PerspectiveImplementation ExcellenceOur Blue Ocean Strategy




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