Mercedes AMG: 50 years of Driving Performance

From Engine Manufacturer to Global Luxury Performance Powerhouse in Half a Century

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Mercedes-AMG GmbH (AMG) has shaped its 50 years of motor racing expertise into a successful brand of customized, high-performance road vehicles largely based on the Mercedes-Benz lineup. This market insight examines the company’s history, its evolution into a vehicle designer and manufacturer, and its path forward in the luxury performance space in the face of changing consumer demands and government regulations.

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Mercedes AMG: 50 years of Driving PerformanceExecutive SummaryMercedes AMG

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