Mobile Virtual Network Operator Market in Africa, 2016

Regulatory Policy Should Be Adapted to Support Increased Competition as South African Market Shows Signs of Maturing and Rest of Africa Remains in Nas

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In Africa, mobile network operators’ motivations for hosting mobile virtual network operators (MVNOs) include segmentation-driven strategies, network utilisation-driven strategies, and product-driven strategies. This in-depth study looks at various MVNO models in Africa and explains the different MVNO types according to the market segment they seek to service. Across Africa, banking MVNOs seem to be the most successful due to improved mobile banking functionality and customer service ability.

Key enabling factors are discussed—economic outlook, niche market availability, MNO support structure, market penetration rate, business M2M market, and telecoms industry outlook—with profiled nations assessed according to these factors as well as to the applicable business model.

Countries profiled:

•     Tunisia
•     Ghana
•     Nigeria
•     Kenya
•     Uganda
•     South Africa

Operating models explored:

•     Branded reseller
•     Service operator
•     Thin MVNO
•     Full MVNO

Key MVNOs discussed:

•     Lycamobile
•     Expresso Ghana
•     Equitel
•     K2 Telecom
•     BokSel
•     FNB-Connect
•     Me and You Mobile
•     MRP Mobile
•     Smart Mobile
•     Virgin Mobile

Market constraints such as regulatory policy, low starting capital, and tight margins are also explained. The regulatory environments for each nation are examined with a focus on assessing the relative level of regulatory support for MVNOs and an increase in competition among mobile network operators.

As the African telecommunications markets continue to develop towards maturity, the demand for MVNOs will increase as their unique value propositions attract subscribers by offering services that prove unviable for larger MNOs. These services are often geared towards niche markets such as banking MVNOs for regions that lack formal banking services, or business MVNOs that target corporate clients through solutions tailored to address their unique challenges.

The study concludes with an analysis of the future of the MVNO market in Africa.

This report gives an overview of the MVNO market across select African nations, including Tunisia, Ghana, Nigeria, Kenya, Uganda and South Africa. Varying MVNO business models are explained as well as market enabling and restricting factors. Regulation of the market is assessed for each nation and active MVNO's are profiled.

Table of Contents

Mobile Virtual Network Operator Market in Africa, 2016Executive SummaryExecutive SummaryExecutive Summary (continued)Market OverviewResearch Aim and ObjectivesResearch ScopeResearch Scope—EcosystemDefining MVNOsIntroduction—Global MVNOs: What, Why, Where, and HowMVNO Operating Models and TypesMVNO Operating ModelsMVNO Operating Models (continued)MVNO Operating Models (continued)Types of MVNOs—Finding the Correct NicheTypes of MVNOs—MNO Motivations for Allowing MVNOsEnabling Factors of the MVNO MarketMarket Enabling FactorsMarket Enabling Factors (continued)MVNO Market ConstraintsMarket Constraining Factors Regulatory EnvironmentRegulatory EnvironmentRegulatory Environment (continued)MVNO Market in Africa—TunisiaMVNO Market—TunisiaMVNO Market Enabling Factor Barometer—TunisiaMVNO Market Outlook—TunisiaActive MVNOs—TunisiaMVNO Market in Africa—GhanaMVNO Market—GhanaMVNO Market Enabling Factor Barometer—GhanaMVNO Market Outlook—GhanaFuture of MVNOs—GhanaMVNO Market in Africa—NigeriaMVNO Market—NigeriaMVNO Market Enabling Factor Barometer—NigeriaMVNO Market Outlook—NigeriaMVNO Market in Africa—KenyaMVNO Market—KenyaMVNO Market Enabling Factor Barometer—KenyaMVNO Market Outlook—KenyaActive MVNOs—KenyaMVNO Market in Africa—UgandaMVNO Market UgandaMVNO Market Enabling Factor Barometer—UgandaMVNO Market Outlook—UgandaActive MVNOs—UgandaMVNO Market in Africa—South AfricaMVNO Market—South AfricaMVNO Market Enabling Factor Barometer—South AfricaMVNO Market Outlook—South AfricaActive MVNO Market—South AfricaActive MVNO Market—South Africa (continued)Active MVNO Market—South Africa (continued)Future of MVNOs in AfricaFuture of MVNOs in AfricaFuture of MVNOs in Africa (continued)ConclusionConclusions—3 Big PredictionsLegal DisclaimerAppendixResearch Acronyms Research Acronyms (continued) The Frost & Sullivan StoryThe Frost & Sullivan StoryValue Proposition: Future of Your Company & CareerGlobal PerspectiveIndustry Convergence360º Research PerspectiveImplementation ExcellenceOur Blue Ocean Strategy

mobile virtual network operator in africa
mvno in africa
mobile virtual network operator in africa

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