Nine Mega Trends Leading the Sheconomy
Nine Mega Trends Leading the Sheconomy
Transformational Growth due to Increasing Economic Power of Women
11-Feb-2022
Global
$4,950.00
Special Price $3,712.50 save 25 %
Description
Women make up 48% of the global population and 35% of the global workforce. In the coming years, the world will witness growing female graduates, postgraduates, and workforce, women in leadership and managerial positions, and the rise of consumer power in the hands of women. Women are emerging as decision-makers in procuring most consumer durables, health and beauty items, groceries, cars, and houses. Women from emerging nations, such as South Africa, China, and India, represent one of the highest growth opportunities for an investor today. The main sectors that the investors can focus on, keeping in mind the spending pattern of women, would be food, health and beauty, apparel, financial services, healthcare, consumer durables, telecom services, automobiles, and real estate. The female-powered economy is poised to outpace the economies of the biggest nations in the next 5 years. Tapping into this growth and understanding women as customers will be essential to business and economic prosperity. Organizations need to have more women-oriented business models to target them as customers. Corporates need to focus on women’s empowerment to help them reach the company board seats that can yield more revenue. Countries need to frame robust policies toward the development of women by reducing the gender gap in the workforce and the gender-based pay gap. Equal male and female employment rates would boost 5% to 9% economic growth in developed nations and could add 30% to the economic output of developing countries. Increasing the economic power of women will result in a shift in consumption and shopping behavior and open new opportunities in consumer goods and services businesses. The trend will also impact distribution channels adopted by companies. It will create immense potential for online retail, large-format convenience stores, and doorstep services.
This comprehensive study covers the nine Mega Trends leading the growth of women’s economy. The study includes both the recent scenario as well as the prospects of socioeconomic trends, such as the annual income, annual wealth and purchasing power of women, new consumption preferences, women’s changing social status, women talent pool, women in leadership positions in business and politics, and the rise of women-oriented entrepreneurship.
Key Issues Addressed
- What are the top nine Mega Trends leading the Sheconomy today and in the next 10 years?
- How will each of these Mega Trends shape up today and tomorrow?
- How do companies understand women-oriented Mega Trends? What are they changing in their business models to accommodate this change?
- What are the key growth opportunities to watch out for in the next decade?
- What are the critical success factors for growth for companies seeking to enter this space?
Author: Malabika Mandal
RESEARCH: INFOGRAPHIC
This infographic presents a brief overview of the research, and highlights the key topics discussed in it.Click image to view it in full size
Table of Contents
Why is Growth Becoming Increasingly Difficult to Achieve?
The Strategic Imperative 8™
Our Mega Trend Universe—Overview
Growth Opportunities Fuel the Growth Pipeline Engine™
Our Mega Trend Universe—Digital Identity Impact
Nine Mega Trends Leading Sheconomy—Key Indicators
Growth Opportunities Critical to Future Success
Trend Opportunity Overview
Mega Trend 1—Women as Economic Power House
Mega Trend 2—Surge in Women Purchasing Power
Mega Trend 3—Growing Female Labor Force Globally
Mega Trend 4—Rise of Female Entrepreneurship
Mega Trend 5—Women Increasing Political Participation
Mega Trend 6—Women Reaching Company Leadership Positions
Mega Trend 7—Women as New Wave of Consumers
Mega Trend 8—Female Graduates Outnumber Male Graduates
Mega Trend 9—Change in Social Status of Women
Growth Opportunity 1—Innovative Digital Financial Products and Services for the Economic Empowerment of Women
Growth Opportunity 1—Innovative Digital Financial Products and Services for the Economic Empowerment of Women (continued)
Growth Opportunity 2—FemTech Innovations to Address Women’s Health Challenges
Growth Opportunity 2—FemTech Innovations to Address Women’s Health Challenges (continued)
Growth Opportunity 3—Gender-based Retail Model to Cater to the New Age Female Consumers
Growth Opportunity 3—Gender-based Retail Model to Cater to the New Age Female Consumers (continued)
Critical Success Factors for Growth
Our Mega Trend Universe
Our Mega Trend Universe (continued)
Identifying your Company’s Growth Zone
Your Next Steps
List of Exhibits
Legal Disclaimer
Popular Topics
Key Issues Addressed
- What are the top nine Mega Trends leading the Sheconomy today and in the next 10 years
- How will each of these Mega Trends shape up today and tomorrow
- How do companies understand women-oriented Mega Trends What are they changing in their business models to accommodate this change
- What are the key growth opportunities to watch out for in the next decade
- What are the critical success factors for growth for companies seeking to enter this space
Author: Malabika Mandal
No Index | No |
---|---|
Podcast | No |
Author | Malabika Mandal |
Industries | Cross Industries |
WIP Number | K71E-01-00-00-00 |
Keyword 1 | Sheconomy |
Keyword 2 | womens economy |
Keyword 3 | Rise of the SHEconomy |
Is Prebook | No |
GPS Codes | 9A3B |