North American Directory Services Market: The Age of Mobility


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This report reviews the dynamics of the current directory market, and then suggests several strategies that will assist operators to compete in this dynamic new consumer information market.

Table of Contents

North American Directory Services Market: The Age of MobilityCCS 8-21Executive SummaryIntroductionYellow Pages and Mobility: Asteroids and ExtinctionThe Allure and Promise of Targeted AdvertisingExtraordinary OpportunityTwo Approaches: DEX Media Inc. and YPFuture of Local SearchStratecast - The Last WordAbout StratecastAbout Frost & Sullivan

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