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Over-the-Top is the Future of Consumer Communication Services

 

  • Research Code : D544-00-15-00-00
  • SKU : IT00422-NA-SF_01544
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  • Release Date : 19-Jun-2014
  • Region : North America
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This years report focuses on the changing dynamics of the OTT market. What is resonating? What do consumers like and, more importantly, want from OTT service providers? What is required to achieve a fully competitive OTT service package, and who are the players closest to achieving it? While the news is not necessarily bleak for network operators, a revolution in consumer consumption patterns is occurring at hyper-velocity. Operators are well positioned to take advantage of this dynamic, but only if they accelerate their OTT efforts. This report will be of interest to both the network operators and their new OTT competitors.

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