Over-the-top (OTT) Video Executive Brief, India, 2017

Over-the-top (OTT) Video Executive Brief, India, 2017

Proliferation of Connectivity and Creative Bundling has Brought OTT Services to the Forefront of Entertainment Activities

RELEASE DATE
20-Mar-2017
REGION
South Asia, Middle East & North Africa
Research Code: 9AC1-00-23-00-00
SKU: EM00252-SA-MR_19806

$500.00

Special Price $375.00 save 25 %

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SKU
EM00252-SA-MR_19806

$500.00

$375.00 save 25 %

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Description

The executive brief gives an overview of the latest developments and announcements in the OTT video market in India in the last one year. It recounts interesting trends and market behaviour of all the OTT platforms in the country, including strategic alliances, collaborations and partnerships which have shaped the industry. It gives an outlook of the investments and funding being pumped into various platforms and the impact of such developments.

Scope of the Study

This executive brief includes the following segments.
Scope: key OTT platforms, new market entrants, global participants, value-added features, services expansion, partnerships and strategic alliances between ecosystem stakeholders, funding and investments.
Geographic scope: India

Key Questions Answered

Who are the key OTT companies and latest entrants in India?
What are the growth opportunities and new services expected ?
What are the key trends to watch out for this year (2017)?
What is the level of investment that is being pumped into this market?

Table of Contents

Executive Brief on OTT Video, India

OTT Video Market Ecosystem

Key Market HighlightsJanuary 2016–December 2016

Go-to Market Strategy—Funding and Investments

Go-to Market Strategy—Value-Added Features

Go-to Market Strategy—Content Partnerships and Alliances

Global Operations of OTT Platforms

Top Market Mover—Hotstar

Notable Others—dittoTV

Notable Others—Netflix

Notable Others—Amazon Prime Instant Video

Related News

Trends to Watch out for Over the Following Quarters

Legal Disclaimer

The Frost & Sullivan Story

Value Proposition: Future of Your Company & Career

Global Perspective

Industry Convergence

360º Research Perspective

Implementation Excellence

Our Blue Ocean Strategy

Related Research
The executive brief gives an overview of the latest developments and announcements in the OTT video market in India in the last one year. It recounts interesting trends and market behaviour of all the OTT platforms in the country, including strategic alliances, collaborations and partnerships which have shaped the industry. It gives an outlook of the investments and funding being pumped into various platforms and the impact of such developments. Scope of the Study This executive brief includes the following segments. Scope: key OTT platforms, new market entrants, global participants, value-added features, services expansion, partnerships and strategic alliances between ecosystem stakeholders, funding and investments. Geographic scope: India Key Questions Answered Who are the key OTT companies and latest entrants in India? What are the growth opportunities and new services expected ? What are the key trends to watch out for this year (2017)? What is the level of investment that is being pumped into this market?
More Information
No Index No
Podcast No
Author Aafia Bathool
Industries Entertainment and Media
WIP Number 9AC1-00-23-00-00
Is Prebook No