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Over-the-top (OTT) Video Services Market in Latin America, Forecast to 2021

Focus on Diversity of Content, Easy-to-use Interfaces and High Quality Product Delivery as Subscriber Numbers Set to Skyrocket

04-May-2016  /  Research Code: 9ABC-00-0A-00-00  /  SKU: EM0215-NA-MR_18465  /  
Region: North America

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Over-the-top (OTT) video services is considered a complementary entertainment option and is already widespread in Latin America; however, this industry still has growth opportunities, driven by the desire for a cheap service that is available anytime, anywhere, and on any device such as notebooks, tablets, smartphones, smart TVs, and gaming consoles. With this, OTT video services are becoming a significant threat to traditional Pay TV services. This hot topic covers the main trends driving and restraining this growing industry, with a focus on the main Latin American countries of Argentina, Brazil, Chile, Colombia, and Mexico.

Table of Contents

Over-the-top (OTT) Video Services Market in Latin America, Forecast to 2021Executive SummaryKey FindingsMarket OverviewResearch Objectives, Scope, and Methodology Market Overview—DefinitionsMarket Overview—Definitions (continued)Market Overview—Definitions (continued)Market Overview—Definitions (continued)Market Overview—The OTT Video EcosystemThe Global PerspectiveThe Global Perspective—OverviewThe Latin American PerspectiveThe Latin American Perspective—Internet VOD SubscribersThe Latin American Perspective—OverviewThe Latin American Perspective—Overview (continued)External Environment—Drivers and RestraintsMarket DriversDrivers ExplainedMarket RestraintsRestraints ExplainedSelected Case StudiesSelected Case StudiesSelected Case Studies—NetflixSelected Case Studies—ClarovideoSelected Case Studies—HBO NOWThe Last WordThe Last WordThe Last Word—Winning StrategiesLegal DisclaimerThe Frost & Sullivan StoryThe Frost & Sullivan StoryValue Proposition: Future of Your Company & CareerGlobal PerspectiveIndustry Convergence360º Research PerspectiveImplementation ExcellenceOur Blue Ocean Strategy




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