Russian Powertrain Technologies and Features: Voice of Customer Study on Customer Attitudes, Desirability and Willingness to Pay


This research service provides information about consumer attitudes and perception towards engine / fuel types, powertrain characteristics,new technologies and importance of these factors when purchasing a new vehicle.This also establishes the desirability and willingness to pay by consumer research groups within Russian market. Driveline (4WD) uses, behaviour and needs have also been identified as a part of this research service.

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Table of Contents

Russian Powertrain Technologies and Features, Russian Powertrain Technologies and Features: Voice of Customer Study on Customer Attitudes, Desirability and Willingness to PayTable of ContentsTable of ContentsMethodologyResearch MethodologyExecutive SummaryExecutive Summary Alternative Fuels and HybridsAlternative Fuels and HybridsThe EnvironmentEnvironmentPowertrain FeaturesPowertrain featuresTransmission Technologies and Purchase IntentTransmission technologies and Engine Purchase IntentDriveline SatisfactionDriveline satisfactionLikeliness to Buy 4WD For Next VehicleLikeliness to buy 4WD for next vehicleImportance of Features and their BenefitsImportance of features and their benefitsDriving Conditions Driving Conditions Fuel ConsumptionFuel ConsumptionDrawbacks of 4WDDrawbacks of 4WD4WD Europe4WD EuropeFrequency of UseFrequency of UseDriving ExperienceDriving ExperienceAppendicesAppendicesBrand perceptionsPurchase LikelihoodRespondent profiles




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