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When Stratecast began its Augmented Reality (AR) coverage, the general consensus was that AR would be mostly relegated to the gaming community, with few practical real world applications. Stratecast has been consistently bullish on the utility of and the eventual dominance of AR in both the consumer community as well as in business. This year’s r...

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Whether consumers decided they wanted more personalized services, or online retailers and content companies convinced them that they did, the digital economy is now at a place where personalization is the assumed goal. To get there, enterprises need to know much more about their customers. In turn, customers and potential customers (end users) must...

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Artificial intelligence (AI)—especially machine learning technologies as applied to advanced analytics—provides a way to transcend the limitations of human analysis, and evolve from a data-centric IT to an information-centric IT. AI provides the capabilities to deliver a true intelligence technology: one that, once trained, requires no human in...

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Phishing, hacking, account takeover, and many other threats await security professionals every moment of every day. Privileged Access Management (PAM) assists in mitigating these threats. Used in conjunction with other management and assessment tools, PAM presents an even stronger defense and a more multi-level approach to overall security. PAM is...

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The lack of consensus with regard to real-time analytics technologies is creating a barrier to entry for those who wish to deploy it. This report is designed to be meaningful and useful for anyone engaged in exploring, selecting, specifying, deploying, and managing solutions to provide organizations with real-time analytic insights. The report di...

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Industries are flocking to the IoT because of the potential benefits; and falling prices on compute power, bandwidth, connectivity, and sensors are only accelerating the effect. As a result, and as this report will show, those deploying the IoT are thrusting ordinary objects that were never designed with the Internet in mind out onto the front line...

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This profile report examines Gigya’s approach to helping enterprises build deep, trusted relationships with their customers. A key component of the Gigya strategy is to invite users to become part of the process upfront. By engaging the user upfront, and being more open about the data collection process, businesses are now building individual rel...

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This report looks at the application of advanced analytics on business process optimization; and suggests an infrastructure framework for ensuring that advanced analytics are utilized successfully. Key Highlights: --Advanced Analytics: A Primer --Predictive Analytics: The Holy Grail of Advanced Analytics --Analytics and AI --From Data to Insigh...

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02 Aug 2017  |  North America

Big Data is in Big Trouble, Starting in the EU

How the EU's GDPR Threatens to Destroy Big Data Initiatives and Business Opportunities, in the EU and Elsewhere

The EU Parliament approved the GDPR in April 2016. To allow the region and the world to adjust to the sweeping changes it contains, the EU established a two-year acclimation period, and will begin enforcing the GDPR on 25 May 2018. This Stratecast report offers our assessment of the content and impact of the key provisions of GDPR, in the EU and a...

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16 Oct 2017  |  North America

End User Priorities for Customer Engagement, Global, 2018

Navigating Digital Transformation in Contact Centers

The overall research objective is to measure the current use and future decision making behavior toward contact center solutions in the following industries: Education, IT/Communications, Financial Services, Government, Healthcare, Manufacturing, Outsourcing, Retail & Consumer, and Travel & Hospitality. Technologies covered: • Interactive Voic...

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