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16 May 2014  |  North America
Desirability and Willingness to Pay for Infotainment and Telematics Features
The objectives of this research were to understand the importance of infotainment and telematics features in the overall decision to purchase a vehicle, better comprehend vehicle adoption patterns, identify driver segments and their adoption likelihood, and recognize the key opportunities for growth. It turns out that more vehicle owners currently ...
USD 7,500.00 save 25 %
29 Oct 2014  |  North America
Industry Convergence and Growth in the US Automotive Aftermarket
This research service aims to identify trends within the automotive aftermarket for batteries, tires, motor oils, and brake pads. It also measures factors driving product selection, identifies brand use and preference trends by category, and evaluates purchase channel opportunities for each product. The 4 replacement parts markets are concentrated ...
USD 15,000.00 save 25 %