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31 Dec 2018  |  North America

Global Online Video Advertising Market, Forecast to 2023

Mobile Video Ads are the Primary Growth Engine; Dynamic Ad Insertion is the Future

Online video advertising spend continues to grow rapidly as it is positioned as the ideal medium for advertisers and brand marketers, combining the power and engagement of TV ads with the targeting, tracking, and interactivity of online advertising. Changing audience media consumption habits have prompted media and content owners to increasingly sh...

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18 Sep 2018  |  North America

Global Routers, Switchers, and Master Controls Market, Forecast to 2023

Market Consolidation and Convergence of Product Offerings Drive Market Growth

This study on the routers, switchers, and master controls market covers software and hardware point solutions as well as comprehensive, large-scale value based applications that support the video production and broadcasting needs of consumers. The global market generated $656.6 million in 2017, and is expected to grow at a compound annual growth ra...

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19 Nov 2018  |  North America

Global Big Data Analytics Market, Forecast to 2023

Market Consolidation and Convergence in Product Offerings are Key Themes Driving Market Progression

This study on Big Data Analytics (BDA) classifies the market into 2 major categories: Data Discovery and Visualization (DDV) and Advanced Analytics (AA). The BDA market accounted for $8.5 billion in 2017, and is expected to grow at a Compound Annual Growth Rate (CAGR) of 29.7% to $40.6 billion by 2023.The market is driven by organizations realizing...

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27 Feb 2018  |  North America

Global Video Servers Market, Forecast to 2023

Media Industry Upgrades from HD to 4K/HDR and SDI to IP Will Drive Growth in a Mature Market

The media and entertainment industry has witnessed two waves of transitions that have profoundly impacted and shaped its evolution in recent decades – the shift from analog to digital and the move from SD to HD content. Both transitions were highly consequential to vendors in this space due to the billions of dollars spent globally over the trans...

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09 Apr 2018  |  North America

Global Pay TV Encoders Market, Forecast to 2024

Greenfield Deployments in Asia-Pacific Offset the Slump in Mature Media Markets

The Pay TV encoders market covers all applications of video encoders related to Pay TV services. Frost & Sullivan analyzes this market in 3 segments: cable, Internet Protocol television (IPTV), and satellite. The Pay TV industry is undergoing a transformation on multiple fronts. Expansion into over-the-top (OTT) services, consolidation among custom...

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07 Jun 2018  |  North America

Global Media and Entertainment Video Transcoders Market, Forecast to 2024

Transitioning to the Cloud from Hardware to Software, Prepping for 4K and HDR, and the Rise of APAC will Affect Future Market Revenue

This study is an update to the global media and entertainment (M&E) video transcoders research with a base year of 2017. Video transcoders are used to convert content from a single input to a broad array of output formats, definitions, resolutions, and file or live formats. This enables video to be delivered to diverse networked and handheld device...

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30 Jan 2018  |  North America

Global Blu-ray Media and Players Market, Forecast to 2023

Alternate Streaming Media Devices and OTT Services will Challenge Blu-ray Technology; 4K/HDR are Growth Drivers

While physical discs remain a key revenue generator in the home entertainment business, the growing revenue from digital services and the rise of download and over-the-top (OTT) streaming services such as iTunes and Netflix have negatively impacted physical disc sales in the last 4-5 years. Therefore, an overall gradual decline in disc sales throug...

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24 Dec 2018  |  North America

More Graphics Required in Live Video Streams to Enhance User Experience

Data-driven Animations have always been too Costly and Complex to do Well in a Live Broadcast Environment

Live OTT productions demand distinct graphic production tools, not systems that were created for broadcast. Despite the continual advancements in streaming video quality, comparatively little has changed in the web video production space – at least in terms of overlay graphics. OTT viewers either get the same graphics as the television feed (whic...

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24 Dec 2018  |  North America

Edge Technologies Can Help Video Infrastructure That is Not Ready For 5G

Any Solution to the OTT Capacity Gap Will, First and Foremost, Need to Address the Needs of the Global Wireless Streaming Consumer

One of the challenges facing the market today is the OTT capacity gap – the looming challenge of delivering streaming video to consumers when the performance improvements of current streaming video technology are fading as market demand for delivery capacity is skyrocketing. Promising new hardware technologies such as 5G and SPUs can be configure...

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24 Dec 2018  |  North America

Edge Computing Helps Scale Low-latency Live Streaming Despite Challenges

Live Streaming has some Inherent Challenges that Impact Infrastructure Requirements Differently than Traditional VOD Delivery

There is plenty of market interest in how edge computing can be used to deliver next generation OTT viewing experiences with low latency. Traditional HTTP streaming formats such as HLS and MPEG-DASH have gained wide acceptance, making it relatively easy to reach viewers on almost any viewing device at global scale. However, these formats have signi...

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