Consumer research study focussing on European Attitudes and Perceptions towards Sustainability, Environment and Alternate Powertrains. Sample of 2,648 consumers across Europe. The research study involved consumers 17 years and above with a good mix of both genders owning different vehicle segment cars.

This study aids in understanding the customers' perception and attitude toward vehicle cost of ownership parameters and also in evaluating the importance of different parameters considered by customers during vehicle purchase. The study helps in -Identifying relative importance of cost of ownership vis-à-vis vehicle performance and funct...