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13 Jun 2013  |  Asia Pacific

Analysis of Customer Relationship Management (CRM) on a Software as a Service (SaaS) Model in India

The SMB Segment Drives Rising Penetration Levels

In India, high information technology (IT) adoption rates for small- and medium-sized businesses (SMBs) will only occur when vendors meet the specific budgeting and set-up needs of these clients. This market insight discusses trends in the Indian customer relationship management (CRM) on a software as a service (SaaS) market, with a particular focu...

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03 Oct 2013  |  Asia Pacific

Analyst Views on Check Point Experience (CPX) 2013, Sydney

Opportunities and Challenges for Check Point in the Security Market

Check Point Software Technologies held its annual Check Point Experience 2013 Summit in Sydney, Australia on the 6th and 7th of August, 2013. By announcing a slew of security solutions and services, Check Point continued to show its strong ambition in leading the security market. It is believed the vendor is able to tap some new segments in the sec...

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11 Jun 2013  |  Asia Pacific

Contact Center Analytics in Asia-Pacific

Analytics Empowers Contact Centers' Transformation

This market insight discusses the various subsectors of contact center analytics: performance analytics, speech analytics, enterprise analytics, and customer interaction analytics. It explores some of the main use cases of contact center analytics and the business benefits that can be derived from them. Adoption trends and vendor approaches across ...

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31 Jan 2013  |  Asia Pacific

Social Media as a Contact Channel in Asia-Pacific

Social Media in Customer Service in Asia-Pacific

Social media is rapidly emerging as the next big frontier for customer engagement and interaction. Millions of customer interactions take place everyday on social media sites such as Facebook, Twitter, and YouTube, besides other customer support forums and online communities. Therefore, it has become imperative for companies to possess a sound soci...

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4 Item(s)