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The reason for a lack of traction in the home automation space is simple: although people are generally drawn to new technology, especially if it promises to be either time or money saving, they are generally turned off by complexity. This report examines the latest home automation concepts and the likely consumer reactions to them; and then sugg...

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Mobility has some less obvious impacts that are rapidly transforming not just the telecommunications market, but society as well. Stratecast research provides insights into the subtle influences of mobility on the average consumer, and demonstrates ways that service providers can grow revenues by addressing some of the needs that these impacts crea...

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This profile report examines Gigya’s approach to helping enterprises build deep, trusted relationships with their customers. A key component of the Gigya strategy is to invite users to become part of the process upfront. By engaging the user upfront, and being more open about the data collection process, businesses are now building individual rel...

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Industries are flocking to the IoT because of the potential benefits; and falling prices on compute power, bandwidth, connectivity, and sensors are only accelerating the effect. As a result, and as this report will show, those deploying the IoT are thrusting ordinary objects that were never designed with the Internet in mind out onto the front line...

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Since 2009, Stratecast has conducted an annual North American Consumer Communication Services (CCS) Survey. This survey is designed to understand consumer perceptions on landline phone, wireless/cellular phone, Internet access and subscription video services. As well as, identify consumers’ use of technologies such as over-the-top (OTT) and Inter...

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When Stratecast began its Augmented Reality (AR) coverage, the general consensus was that AR would be mostly relegated to the gaming community, with few practical real world applications. Stratecast has been consistently bullish on the utility of and the eventual dominance of AR in both the consumer community as well as in business. This year’s r...

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This report looks at the application of advanced analytics on business process optimization; and suggests an infrastructure framework for ensuring that advanced analytics are utilized successfully. Key Highlights: --Advanced Analytics: A Primer --Predictive Analytics: The Holy Grail of Advanced Analytics --Analytics and AI --From Data to Insigh...

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02 Aug 2017  |  North America

Big Data is in Big Trouble, Starting in the EU

How the EU's GDPR Threatens to Destroy Big Data Initiatives and Business Opportunities, in the EU and Elsewhere

The EU Parliament approved the GDPR in April 2016. To allow the region and the world to adjust to the sweeping changes it contains, the EU established a two-year acclimation period, and will begin enforcing the GDPR on 25 May 2018. This Stratecast report offers our assessment of the content and impact of the key provisions of GDPR, in the EU and a...

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07 Aug 2017  |  North America

Monetization: The Long Game for Network Operators

Legacy Systems and New Cloud-Native Business Management Solutions

Existing (legacy) systems cannot address the operations, orchestration and monetization requirements that the above-listed transformational initiatives bring to bear. New systems are the ultimate answer, but addressing the “legacy gap” left by existing systems cannot come from a mandate to rip and replace. Installed networks continue to rely on...

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16 Oct 2017  |  North America

End User Priorities for Customer Engagement, Global, 2018

Navigating Digital Transformation in Contact Centers

The overall research objective is to measure the current use and future decision making behavior toward contact center solutions in the following industries: Education, IT/Communications, Financial Services, Government, Healthcare, Manufacturing, Outsourcing, Retail & Consumer, and Travel & Hospitality. Technologies covered: • Interactive Voic...

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