Consumer research study focussing on European consumer perceptions, attitudes and willingness to pay for health wellness and wellbeing in cars. Sample of 3,000 consumers across Europe

This study provides a detailed analysis of customer attributes and perceptions towards driveability, chassis technologies and features in Europe. Countries include U.K., Italy, Spain, France and Germany. An analysis of customer attitudes and willingness to pay more for chassis technologies and features has been carried out in this study. This study...

Consumer research study focussing on European Attitudes and Perceptions towards Sustainability, Environment and Alternate Powertrains. Sample of 2,648 consumers across Europe. The research study involved consumers 17 years and above with a good mix of both genders owning different vehicle segment cars.

This study would definitely help OEMs to understand Customers' definition of ride & comfort and the various factors influencing it. The findings would help in determining customers' perceptions and attitudes toward vehicle comfort and convenience features and also in evaluating the importance of each factor in enhancing comfort. The role played by ...

This study aids in understanding the customers' perception and attitude toward vehicle cost of ownership parameters and also in evaluating the importance of different parameters considered by customers during vehicle purchase. The study helps in -Identifying relative importance of cost of ownership vis-à-vis vehicle performance and funct...

This research service analyses European consumer perceptions, attitudes and willingness to pay for connection navigation and location-based services like eCall, bCall, stolen vehicle tracking, real-time traffic information across key countries such as France, Germany, Spain, Italy, United Kingdom and Benelux.

This study provides a detailed analysis of customer attributes and perceptions towards powertrain features and new technologies in Europe. Countries include U.K., Italy, Spain, France and Germany. An analysis of customer awareness and willingness to pay more for powertrain features has been carried out in the study. This study also contains custome...

In this 2009 study, 1938 consumers from U.K., Italy, Spain, France and Germany and across different vehicle segments such as A&B, C, D&E, MPV and SUV participated. This study include detailed analysis of: - importance consumer attach to ADAS features, - consumer preference for HMI notification and warning, - consumer awareness of safety testin...

This study provides information on the customer willingness to pay for navigation systems and features. This study takes into account the big 5 European markets and also the different vehicle segment behaviour.