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16 Apr 2020  |  Global
Assessing Growth Opportunities and Growth Pipelines in Light of the COVID-19 Pandemic
Marketing automation solutions (MAS) constitute the following four functions: campaign management, sales enablement, lead management, and data and analytics. MAS differentiate from marketing process automation solutions, customer relationship management, digital asset management, and email marketing software. MAS serve the small- and medium-sized b...
02 Jun 2020  |  Global
Innovation in Display Technologies, Falling Prices and Emergence of Turnkey Solution Providers Driving Growth
Ad spending has been rapidly shifting away from traditional TV, radio and newspapers towards digital media platforms and solutions. Emerging branding / marketing vehicles like digital signage and interactive kiosks are witnessing explosive traction and hold lots of potential for future growth. A key value proposition of the medium is that signage n...
USD 4,455.00 save 10 %
05 Sep 2018  |  Global
Turbulent Market Conditions Due to Shifting Consumer Preferences and Technological Advancements Point to High Growth Potential by 2024 for Vendors; Responsiveness and Scalability Will be Key to Success
The study on the Global Content Protection Market provides a comprehensive analysis of trends, perspectives, and market forecasts until 2024. The segments covered include: a. Conditional Access Systems (CAS) b. Digital Rights Management (DRM) c. Digital Watermarking Apart from providing a thorough competitor analysis of key market partici...
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27 Jul 2018  |  Global
USD 425.00 save 15 %
05 May 2017  |  Global
Billion-Dollar Royalty Gap Persists, Even as Adoption and Footprint Grows Steadily
Video is a push industry. It thrives when new algorithms to compress video more and deliver better video over available infrastructure are brought to market. HEVC is the next-generation successor to current standard AVC, but its adoption has been mired in licensing disputes and competition from open IT disciplines. There is a massive gap between de...
USD 1,125.00 save 25 %
13 Apr 2017  |  Global
OTT, HTML5, and Cable IP-fication Disrupt Status Quo for Conditional Access Systems (CAS) and Digital Rights Management (DRM)
Video service operators continue to rely heavily on content protection technologies to secure content, protect revenue, and meet content licensing obligations. However, the nature of protection technologies is expanding to encompass changing content delivery and rendering destinations including consumer electronics (CE) device apps and browsers. Th...
01 Jun 2016  |  Global
Proliferation of TVE and OTT Services Driving Need for Management and Monetization of Live and On-demand Video
The increasing penetration of broadband and explosion of connected devices combined with the increasing consumer appetite for content anytime, anywhere, and on any device, compounded by the rising numbers of cord cutters, cord shavers, and cord nevers is driving aggressive investment in over-the-top (OTT) and TV everywhere (TVE) strategies across t...
29 Apr 2016  |  Global
IoT Blurs Boundaries between Software Monetization, Billing and License Enforcement, Reinvigorating Growth
This market engineering research service provides revenue forecasts and market share estimates for the global software licensing and monetization (SLM) market. It covers hardware and electronic enforcement form factors and software/SaaS as well as embedded application verticals. The analysis provides detailed numerical forecasts with emphasis on th...
18 Mar 2016  |  Global
Transforming TV Industry to Push Subscription Growth across Cable, DTH/Satellite, Internet and IPTV Segments
The global market for Internet video on-demand (VOD) services was both vibrant and dynamic in 2014 and 2015. With the rising number of cord cutters, shavers, and nevers; increasing broadband penetration; and the connected devices boom, Internet VOD is becoming the content consumption platform of choice for audiences worldwide. This study examines t...
02 Mar 2016  |  Global
Quality and Efficiency Demands Fuel Growth, Backpack Encoders Impact Contribution Revenue, Refresh Cycle Bolsters Digital Terrestrial Television (DTT) Segment but High Efficiency Video Coding (HEVC) Remains Elusive
This market engineering research service provides revenue forecasts and market share estimates for the global broadcast and DTT video encoding market. It covers contribution encoding, primary distribution, and digital terrestrial transmission applications. The analysis provides detailed numerical forecasts with emphasis on the competitive implicati...