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19 Jun 2015  |  North America
Advertisers Need Ways to Cut Through the Clutter and Engage Users; Can Motion Ads Shake Up the Market?
This Stratecast SPIE report analyzes some of the issues that brands face in trying to reach mobile consumers; and a new method of doing so, which, based on early returns, appears to hold promise.
16 Jun 2015  |  North America
This Stratecast report analyzes various opportunities for using digital technologies to deliver better results for banks and financial services providers. It discusses challenges that FSS digital marketers face, and opportunities for meeting these challenges: making better use of digital data; optimizing engagement across channels and devices; and ...
09 Jun 2015  |  North America
The ability to leverage Big Data to enhance business operations is having a major impact on every vertical in both the public and private sectors. One industry where Big Data appears poised to have a profound effect is the automotive industry. Frost & Sullivan asserts that automotive industry strategies driven (or at least informed) by Big Data and...
05 Jun 2015  |  North America
This SPIE introduces the notions of reliability and trust in the connected home market. The focus is on the delivery of services that consumers will buy, rather than on the technology of doing so. It will be of interest to operator marketing teams.
29 May 2015  |  North America
This SPIE will focus on the operations aspect of Step Two, or what has quickly become known as operationalizing network function virtualization (NFV).
22 May 2015  |  North America
This weeks SPIE looks at how other industries are now benefiting from monetization concepts first developed within telecom; and how taking advantage of the details within the monetization process itself enables innovation in surprising new ways. This report also assesses how one company--goTransverse--is enabling a variety of customers across vari...
08 May 2015  |  North America
This SPIE examines the MDU experience, and suggests there are good reasons why an MDU customer might be more satisfied. It then examines some opportunities for the network operators to emulate this experience for their MDU customers, and even increase their penetration into the MDU market. This SPIE will be of interest to operators and to MDU owner...
01 May 2015  |  North America
In this SPIE, we present analysis on container technology and its benefits; evaluate Docker (the technology) and Docker Inc.s (the company) growth story; and summarize the initiatives of leading cloud vendors to support Docker.
30 Apr 2015  |  North America
Cryptocurrency is a logical way for over-the-top communication services to be bought and sold. Operators will want to familiarize themselves with such currency, and may well find a significant opportunity in enabling transactions involving crypto-currencies.
24 Apr 2015  |  North America
In this SPIE, Stratecast looks at the shift in the cloud winds, and how most cloud services today are at risk of falling short of rising expectations. We examine the CenturyLink cloud strategy, particularly the underlying technologythe CenturyLink platformin an effort to understand how CenturyLink is positioning itself for the next generation of ...