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26 Apr 2019  |  North America

US Consumers’ Priorities, Preferences, and Willingness to Pay for Powertrain Systems and Features, 2018

Customers are Willing to Consider xEVs While Purchasing their Next Car

Declining diesel share gives rise to newer opportunities for electric vehicles. Understanding consumer needs becomes quintessential toward driving future mobility developments. This research focuses on consumer needs and their willingness to pay for various powertrain features and electric vehicles. The respondents were questioned based on numerous...

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