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12 Sep 2014  |  South Asia, Middle East & North Africa

Regulations for the Indian Broadcasting Industry

Guidelines and Regulations Regarding FDI and Digital Addressable System Critical for the Growth of Television Services in India

This market insight provides an overview of the broadcast ecosystem in India, and the important rules and regulations prescribed by the government. It also includes the list of important industry associations, media networks, leading cable multisystem operators, DTH operators, and IPTV providers. This insight serves as a reference guide for interna...

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30 Jan 2014  |  South Asia, Middle East & North Africa

India Digital Broadcast Equipment Market Opportunity Analysis

Market to Grow at 10% CAGR till 2018 Driven by Digitization and HD

Transition to HD, connected workflows, contribution and distribution over IP and multiscreen delivery are the top trends that would drive broadcast equipment purchase in India from 2014 to 2016. This research will discuss product definitions, drivers and restraints, market and technical trends, as well as revenue and unit forecasts from 2012 to 201...

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03 Apr 2014  |  South Asia, Middle East & North Africa

Industry Outlook on the TV-Everywhere Market in the Middle East

 

According to Frost & Sullivan, the Middle East and North America (MENA) will be linked through 545 Million consumer connected devices by 2020, impacting business models and personal lives in a way that is unforeseeable today. While linear free to air and Pay-TV services contribute dominantly to revenue and viewership of video in the region, there i...

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09 Dec 2014  |  South Asia, Middle East & North Africa

Marketing Automation Solutions MarketIndia

Increasing Enterprise Digital Marketing Initiatives Drive Growth at a CAGR of 25% by 2020

A Marketing Automation Solution (MAS) is a tool that automates marketing and sales activities to drive revenue growth and empowers organizations to make data-driven decisions. It includes Content Marketing Enablement, Lead Management, Sales Enablement, and Marketing Analytics and Measurement. The MAS market in India is at a nascent stage; awareness...

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26 Sep 2018  |  South Asia, Middle East & North Africa

State of the Video Industry, MENA, 2017–2022

OTT Video Market Gaining Traction, While Pay TV Subscriptions Shrink on the Back of Geopolitical Crisis

This study recounts the evolving video industry in MENA with the uptake of online video streaming, rise of HD channels and a sluggish Pay TV market. Media companies are plagued by falling advertising revenues, a rich free-to-air (FTA) offering and the additional pressure to launch OTT services to remain competitive in this environment. Global OTT p...

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26 Sep 2018  |  South Asia, Middle East & North Africa

OTT Video Services Market, MENA, 2017–2022

Market Growing with Rising Connectivity, Strategic Bundling and Influx of Regional Content

The OTT video market in the MENA region is at the cusp of mass adoption owing to the ever-expanding internet connectivity and smartphone usage. The market is still evolving in terms of content offerings and business models as the region hosts a diverse demography. However, the volatile geopolitical situation has dampened socioeconomic progress in t...

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05 Jan 2018  |  South Asia, Middle East & North Africa

Over-the-Top(OTT) Video Executive Brief, Highlights on the Industry, MENA, April–September 2017

An Analysis of the OTT Market Trends, Key Competitors, New Entrants, Latest Technology and Influx of Investment

This executive brief is one of a series that gives a summary of all the latest developments and industry updates from 2017. It includes major OTT platforms, new entrants, latest features unveiled, service expansion, partnerships and collaborations between content owners, producers, telecom operators, smartphone OEMs, distributors, OTT platforms, et...

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04 Jan 2018  |  South Asia, Middle East & North Africa

Over-the-top (OTT) Video Services Market, India, 2017–2022

Competition Intensifies on the Back of Content Strategies to Tap into $3 Billion Market Potential

The OTT video market in India is gradually becoming a mainstream entertainment destination in the midst of growing Internet users. With the rapid commoditization of data and the ongoing price wars, online video streaming is a more feasible option today than ever before. This has led to the influx of many global, local, and independent platforms in ...

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11 Jun 2015  |  South Asia, Middle East & North Africa

Industry Outlook on TV Everywhere Market in Middle East and North Africa (MENA)

Multiscreen Video Growing Rapidly in MENA; DAM and DRM Technologies are Gaining Importance as a Result

This market presents the Industry Outlook on TV Everywhere in Middle East and North Africa Region outlining the trends in business models and technology for multiscreen video distribution. The insight presents an indepth analysis of the ecosystem, types of business models for over-the-top and multiscreen video distribution in the region, technolog...

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09 Nov 2017  |  South Asia, Middle East & North Africa

Pay TV Services in India, 2017

Market Heading for a Massive Reshuffle with Digitization and New Mandates to Encourage Subscription to Paid Services

The Pay TV services market in India is undergoing an overhaul with landmark mandates like digitsation, GST and demonetisation having manifold implications on the services. The herculean task of migrating the leagcy TV viewers in the country to digital and pay TV subscribers will define the future of the television industry. A social revolution in t...

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