Strategic Analysis of Future Adoption of Advanced Features in ASEAN

Electric Power Steering, Anti-lock Braking System, and Key-less Entry Systems to Become Standard Fitments

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This research service gives an overview of the adoption of advanced vehicle features in ASEAN by 2020. It discusses penetration of powertrain technologies, chassis technologies, telematics technologies, safety technologies, and accessories in the 3 key ASEAN automotive markets of Malaysia, Indonesia, and Thailand during 2014–2020. The study includes an executive summary, ASEAN automotive market outlook, penetration of features in the ASEAN market, unit shipment forecasts by vehicle segments in Malaysia, unit shipment forecasts by vehicle segments in Indonesia, unit shipment forecasts by vehicle segments in Thailand, and feature analysis of vehicles in the ASEAN market.

Table of Contents

Executive SummaryKey FindingsKey Findings (continued)Technology Penetration Rates Across ASEAN in 2014Technology Penetration Rates Across ASEAN in 2020Technology Focus Areas in ASEANFeature Analysis for ASEANFeature Analysis for ASEAN (continued) Feature Potential—MalaysiaFeature Potential—Malaysia (continued)Feature Potential—IndonesiaFeature Potential—Indonesia (continued)Feature Potential—ThailandFeature Potential—Thailand (continued)ASEAN Automotive—OutlookTotal ASEAN MarketTotal Industry Volume ForecastMarket Breakdown by OEM—Malaysia Market Breakdown by OEM—IndonesiaMarket Breakdown by OEM—ThailandMarket Breakdown by Region and Vehicle SegmentProduct Portfolio of Top 5 OEMs—MalaysiaProduct Portfolio of Top 5 OEMs—IndonesiaProduct Portfolio of Top 5 OEMs—ThailandASEAN Market—Penetration of FeaturesFeature Life Cycle—Malaysia (2014)Feature Life Cycle—Indonesia (2014)Feature Life Cycle—Thailand (2014)Penetration Forecast of Powertrain Technologies—MalaysiaPenetration Forecast of Powertrain Technologies—Malaysia (continued)Penetration Forecast of Powertrain Technologies—Malaysia (continued)Penetration Forecast of Powertrain Technologies—IndonesiaPenetration Forecast of Powertrain Technologies—Indonesia (continued)Penetration Forecast of Powertrain Technologies—Indonesia (continued)Penetration Forecast of Powertrain Technologies—ThailandPenetration Forecast of Powertrain Technologies—Thailand (continued)Penetration Forecast of Powertrain Technologies—Thailand (continued)Penetration Forecast of Chassis Technologies—MalaysiaPenetration Forecast of Chassis Technologies—IndonesiaPenetration Forecast of Chassis Technologies—ThailandPenetration Forecast of Safety Technologies—MalaysiaPenetration Forecast of Safety Technologies—IndonesiaPenetration Forecast of Safety Technologies—ThailandPenetration Forecast of Telematics Technologies—MalaysiaPenetration Forecast of Telematics Technologies—IndonesiaPenetration Forecast of Telematics Technologies—ThailandPenetration Forecast of Accessories—MalaysiaPenetration Forecast of Accessories—IndonesiaPenetration Forecast of Accessories—ThailandUnit Shipment Forecast by Vehicle Segments—MalaysiaTotal Unit Shipment Forecast—Malaysia Unit Shipment Forecast for Passenger Cars—MalaysiaUnit Shipment Forecast for SUVs—Malaysia Unit Shipment Forecast for Pick-ups—Malaysia Unit Shipment Forecast by Vehicle Segments—IndonesiaTotal Unit Shipment Forecast—IndonesiaUnit Shipment Forecast for 4x2—IndonesiaUnit Shipment Forecast for 4x2 and 4x4—IndonesiaUnit Shipment Forecast for LCGC—IndonesiaUnit Shipment Forecast by Vehicle Segments—ThailandTotal Unit Shipment Forecast—ThailandUnit Shipment Forecast for Passenger Cars—ThailandUnit Shipment Forecast for Technology Features in SUVs—ThailandUnit Shipment Forecast for Technology Features in Pick-ups—ThailandASEAN Market—Feature Analysis of VehiclesAnalysis of Top 3 Passenger Car Models—MalaysiaAnalysis of Top 3 SUV Models—MalaysiaAnalysis of Top 3 Pick-up Models—MalaysiaAnalysis of Top 3 4x2 Models—IndonesiaAnalysis of Top 3 4x2 and 4x4 Models—IndonesiaAnalysis of Top 3 LCGC Models—IndonesiaAnalysis of Top 3 Passenger Car Models—ThailandAnalysis of Top 3 Pick-up Models—ThailandAnalysis of Top 3 SUV Models—ThailandLegal DisclaimerAppendixList of AbbreviationsThe Frost & Sullivan StoryThe Frost & Sullivan StoryValue Proposition: Future of Your Company & CareerGlobal PerspectiveIndustry Convergence360º Research PerspectiveImplementation ExcellenceOur Blue Ocean Strategy

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