This study is a strategic analysis of the food and beverage chemicals industry in Southern Africa. The market is segmented by product type, geographical region and end-user industry. Product type segments are flavourings, colourants, preservatives, nutritional supplements and texturisers while the geographical regions are South Africa, Mauritius and Zambia. The study covers market drivers, challenges and restraints, market revenues and growth rates, Market Engineering, competitive structure and technology analysis for each of the product segments, as well as for the total market. A market analysis is performed of the different end-user segments. Strategic conclusions are drawn about the market and growth opportunities are highlighted.