Strategic Assessment of European Corporate Carsharing Market

Nearly 85,000 Vehicles in Corporate Carsharing Fleets by 2020

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This research service defines and quantifies the market for the growing corporate preference towards corporate carsharing—placing a dedicated fleet of vehicles on company premises for shared use amongst the company’s employees. This allows remote booking, keyless access to vehicles, and increased usage for business and private trips, which are charged to employees in arrears, with billing and payment often supplied as a value-added service from the corporate carsharing operator. In this study, Frost & Sullivan compares the different service levels offered by leasing and traditional carsharing-based business models; it also outlines in detail the benefits of this model to employers and employees alike. Having undertaken considerable primary research with leading market participants, quantitative forecast scenarios are provided that confirm the current market size at almost 2,000 vehicles in Europe, with the potential to grow to 85,000 vehicles by 2020. Finally, considerations of current and future providers are given in terms of the differences in the operating model, and possible collaborations and convergences to achieve their growth objectives.

Table of Contents

Executive SummaryExecutive Summary—Key FindingsExecutive Summary—System DefinitionsExecutive Summary—System Definitions (continued)Executive Summary—System SegmentationExecutive Summary—Key Participants Executive Summary—Corporate Carsharing MarketExecutive Summary—Key Success FactorsExecutive Summary—Countrywide AnalysisExecutive Summary—Convergence in Corporate CarsharingExecutive Summary—Business Model AnalysisExecutive Summary—Key Participant Fee Structure Analysis.Executive Summary—Key Participant Fee Structure Analysis (continued)Executive Summary—Key Participant Comparison of Operating Model Executive Summary—Key Findings and Future Outlook Executive Summary—Key Conclusions and Future OutlookExecutive Summary—Associated MultimediaResearch Scope, Objectives, Background, and MethodologyResearch ScopeResearch Aims and ObjectivesKey Questions this Study will AnswerResearch BackgroundResearch MethodologyKey OEM Groups Compared in this StudyDefinitions and SegmentationsSystem DefinitionsSystem Definitions (continued)System SegmentationSystem Segmentation (continued)Definitions—Markets and UnitsEuropean Market for Corporate Carsharing Services––Overview Evolution of Corporate Mobility What is Driving Corporate Carsharing? Factors Influencing Adoption of Corporate CarsharingFactors Influencing Adoption of Corporate Carsharing (continued) Factors Influencing Adoption of Corporate Carsharing (continued) Factors Influencing Adoption of Corporate Carsharing (continued)Benefits and Impacts of Corporate CarsharingPull and Push Factors Driving Growth of EVs in Corporate CarsharingBenefits of Corporate Carsharing PartnershipsIndustry ChallengesCorporate Carsharing—How it WorksCorporate Carsharing—How it Works (continued)Business Model Analysis of Corporate Carsharing ServicesBusiness Model Analysis for Corporate CarsharingBusiness Model AnalysisBusiness Model Analysis—CSO vs. Non-CSO Model (continued)Countrywide Analysis for Corporate CarsharingKey Corporate Carsharing Participants in EuropeKey Corporate Carsharing Participants in Europe (continued)Key Corporate Carsharing Participants and their Business Models—AlphaCity Key Corporate Carsharing Participants and their Business Models—ALD SharingKey Corporate Carsharing Participants and their Business Models—ArvalKey Corporate Carsharing Participants and their Business Models—RenaultKey Corporate Carsharing Participants and their Business Models—CarboxKey Corporate Carsharing Participants and their Business Models—PSA/SixtKey Corporate Carsharing Participants and their Business Models—GreenwheelsKey Corporate Carsharing Participants and their Business Models—AthlonKey Corporate Carsharing Participants and their Business Models—Mobility MixxKey Participant Fee Structure AnalysisKey Participant Fee Structure Analysis (continued)Drivers for Profitability—Corporate CarsharingDrivers for Profitability—Corporate Carsharing (continued)Drivers for Profitability—Corporate Carsharing (continued)Revenue Model Analysis for Non-CSO OperatorsRevenue Model Analysis CSO OperatorsCorporate Carsharing Cost Breakdown AnalysisCorporate Carsharing Cost Breakdown Analysis (continued)Operational Model of Corporate CarsharingMarket for Corporate Carsharing Services in EuropeSnapshot of the MarketMobility Allowances by Companies Primarily Drive AdoptionCorporate Carsharing—Scenario Analysis for Corporate Carsharing VehiclesAddressable Market Opportunity Forecast for Corporate CarsharingCorporate Carsharing Market—Penetration AnalysisForecast Scenario Assumptions for Corporate CarsharingForecast Scenario Assumptions for Corporate Carsharing (continued)Number of Corporate Employees Using Corporate Carsharing VehiclesConvergence in Corporate CarsharingCountrywide Analysis for Corporate Carsharing VehiclesOpportunity Analysis for Key Corporate Carsharing CountriesConclusions and Future OutlookCorporate Carsharing Key Findings and Future OutlookKey Conclusions and Future OutlookThe Last Word—3 Key Study FindingsFive Key Predictions for Corporate Carsharing MarketLegal DisclaimerAppendixTable of Acronyms UsedLearn More—Next StepsRelated Research—2013 Published and Upcoming Research Related Research—2014 Mobility Planned Research Market Engineering Methodology




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