Strategic Insight into the U.S. Mobile Data Optimization Market

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Mobile data traffic continues to grow exponentially, with several countries - including the United States - reporting extremely high growth rates for mobile data in the past two years. Some drivers of mobile data traffic growth include availability of high-speed networks, increased penetration of next-generation mobile phones (especially the smartphones) as well as connected devices such as laptops, netbooks, notebooks and tablets; and higher bandwidth consuming applications and services. Mobile operators, on their part, have to intelligently manage the shared wireless spectrum and maximize the data capabilities of their networks within the allowable boundaries of physics.

Table of Contents

Strategic Insight into the U.S. Mobile Data Optimization MarketU.S. Mobile Data Optimization MarketIntroduction and OverviewThe U.S. AngleApproaches to Mobile Data OptimizationCommon Data Traffic Reduction Techniques for Mobile InternetCommon Data Traffic Reduction Techniques for Mobile VideoCommon Data Traffic Reduction Techniques for Other Mobile Content and ServicesA Note on Tiered Mobile Data PricingBusiness Case for Mobile Data OptimizationFinal Comments and ConclusionKey Industry ParticipantsAcisionBytemobileFlash Networks Inc.Openwave Systems Inc.Vantrix Corporation




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