Strategic Outlook of Vehicle Relationship Management Market in Europe and North America

Strategic Outlook of Vehicle Relationship Management Market in Europe and North America

Billion Dollar Revenue Potential by Capturing Long-Term Opportunities Through Vehicle and Customer

RELEASE DATE
25-Sep-2014
REGION
North America
Research Code: NCA2-01-00-00-00
SKU: AU00062-NA-MR_08616

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SKU
AU00062-NA-MR_08616

$4,950.00

$3,712.50 save 25 %

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Description

The aim of this strategic study is to present and analyze the impact of vehicle relationship management in the automotive industry. It puts forth the key segments of vehicle relationship management by identifying the context, consideration, and involvement of OEMs and other ecosystem partners in these segments. This research service identifies strategies and market opportunities for the automotive industry in Europe and North America using vRM. It also showcases the different counter measures that can be adopted using vRM strategies for converting lost opportunities into possible revenue initiators. This research is supported by case studies and strategic conclusions and recommendations and also provides links to supplementary research studies.

Table of Contents

Executive Summary—Top 5 Market Highlights

vRM Definition and Life Cycle Analysis

vRM is Essential to Capture Long-term Opportunity

KPIs for OEMs to Implement vRM

OEMs Push Towards vRM Implementation

OEM Activities in the Connected Space

OEMs’ Interest Levels towards Key vRM Segments

vRM Implementation Roadmap

vRM Potential

Research Scope and Objective

Research Aim and Objectives

Key Questions This Study Will Answer

Research Background

Research Methodology

Introduction to Vehicle Relationship Management and Benefits

A vRM Ecosystem

Contribution Margins of vRM Ecosystem Partners

Types of Cost Savings Through vRM Implementation

Connected Vehicles Versus Non-connected—Creating Relevant Opportunities

Connectivity Trends Enabling vRM

North American Telematics Services Business Model Comparison

European Telematics Services Business Model Comparison

OEM Conceptual Challenges for vRM Implementation

vRM Through OE Smartphone Telematics App—Kia UVO eServices Case Study

Over-the-air Updates—The Context

Over-the-air Updates—The Segments

Over-the-air Updates—Key Considerations and Key Participants

Over-the-air Updates—Planned OEM Activity

Over-the-air Updates—Tesla Case Study

Aftersales Management—The Context

Aftersales Management—The Context (continued)

Aftersales Management—Counter Measures for Lost Opportunities

Aftersales Management—The Segments

Aftersales Management—Key Considerations and Key Participant Snapshot

Aftersales Management—Opportunity Avenues for OEM Dealerships

Aftersales Management—Which OEMs are Leading the Way

Aftersales Management—Hyundai Case Study

Data Analytics—The Context

Data Analytics—The Segments

Data Analytics—Key Considerations and Key Participants

Data Analytics—Current OEM Activities

Data Analytics—Potential Savings from Data Analytics and Foreseeable Opportunities

Data Analytics—Symphony Analytics Case Study

Key Conclusions—vRM Potential

The Last Word—3 Big Predictions for Vehicle Relationship Management Systems

Legal Disclaimer

Table of Acronyms Used

Learn More—Next Steps

Market Engineering Methodology

Passenger Vehicle Telematics—2014 Upcoming Research

Passenger Vehicle Telematics—2014 Upcoming Research (continued)

Telematics & Infotainment Research Program—Existing Recent Research (2010–2013)

Commercial Vehicle Telematics Research Program—Upcoming 2014 Tentative Titles

Commercial Vehicle Telematics Research Program—Published Research-Legacy Content (continued)

Related Research
The aim of this strategic study is to present and analyze the impact of vehicle relationship management in the automotive industry. It puts forth the key segments of vehicle relationship management by identifying the context, consideration, and involvement of OEMs and other ecosystem partners in these segments. This research service identifies strategies and market opportunities for the automotive industry in Europe and North America using vRM. It also showcases the different counter measures that can be adopted using vRM strategies for converting lost opportunities into possible revenue initiators. This research is supported by case studies and strategic conclusions and recommendations and also provides links to supplementary research studies.
More Information
No Index No
Podcast No
Author Niranjan Manohar
Industries Automotive
WIP Number NCA2-01-00-00-00
Is Prebook No
GPS Codes 9800-A6,9807-A6,9813-A6,9AF7-A6,9A70-A6,9AF6-A6