The Channel-Centric Cloud: Creating New Partnership Opportunities for Providers and Partners

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In this report, we examine how cloud has driven changes in typical partner practices. We consider the impact of cloud computing on the indirect sales channel, as well as define who partners are in the cloud-based IT economy. We look at the roles and relationships between providers and partners within each model, and how partners and partnerships will continue to evolve in the cloud-based IT market.

Table of Contents

The Channel-Centric Cloud: Creating New Partnership Opportunities for Providers and PartnersCC 7-2IntroductionCloud Impacts on the Indirect Sales ChannelCloud Partnership ModelsProviders versus Partners: Roles and RelationshipsShifting Sand: How Providers are Evolving their Channel StrategiesFrost & Sullivan - The Last WordAbout Frost & Sullivan




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