The European Impact of Bluetooth: Strategic Review

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Table of Contents

The European Impact of Bluetooth, Executive SummaryIntroduction to BluetoothIntroduction to BluetoothSummary of Major FindingsMarket Growth, Opportunities and Total ForecastMajor Market ImpactsCompetitive AnalysisConclusionsThe European Impact of Bluetooth, Industry Challenges and Research MethodologyIdentification of Challenges Facing BluetoothIdentification of Challenges Facing BluetoothEnsuring Interoperability Must be the Top PriorityEase-of-Use is Essential for High PenetrationFor Critical Mass, Need to Price for VolumeStrong Requirement for Proper Timing of the Creation of Market AwarenessInterference and Regulatory IssuesStrong Industry Collaboration Required for SuccessCompetition or Integration with Alternative SolutionsThe End-User: Sell Applications, not TechnologyIdentification of Opportunities and ThreatsRadio Frequency Technology Skills Required for Chip IntegrationTime Frame Analysis of Industry ChallengesTime Frame Analysis of Industry ChallengesExchange RatesExchange RatesList of AcronymsList of AcronymsThe European Impact of Bluetooth, An Introduction to BluetoothOverviewOverviewThe Origins of BluetoothWhat is Bluetooth?Technology and Functional Description What is the Need for Bluetooth?The Present State of PlayNo Standards, No ProductsThe European Impact of Bluetooth, The Bluetooth ConsortiumIntroductionIntroductionMembership SoarsInteroperability is the Top ObjectiveMarketing EffortsBluetooth BrandingThe European Impact of Bluetooth, The Potential Impact of BluetoothIntroductionIntroductionHelping to Drive the Mobile IndustryBig Opportunity for Silicon and Add-On Suppliers Alternative Technologies: Competition or Cooperation?Opportunities for Differentiation and InnovationA Defining Link Driving ConvergenceThe European Impact of Bluetooth, Competitive or Complementary TechnologiesIntroductionIntroductionWireless LANInfrared HomeRFDECTJetsendThe European Impact of Bluetooth, Issues Facing BluetoothIntroductionIntroductionPricing and Creation of Critical MassThe European Impact of Bluetooth, Applications, Impacts and Future OpportunitiesOverviewOverviewCable ReplacementSynchronisationAd-Hoc ConnectivityNew Uses of Established ProductsMobile Phone ApplicationsMobile and Hand-Held PC ApplicationsHeadsetsDesktop ComputingAutomotiveConsumer ElectronicsOther ApplicationsThe European Impact of Bluetooth, Industry StructureIntroductionIntroductionSilicon SuppliersThe Add-Ons SuppliersHardware Integrator SuppliersThe European Impact of Bluetooth, Market ForecastsMarket Overview and DefinitionsMarket Overview and DefinitionsMarket DriversMarket RestraintsUnit Shipment and Revenue ForecastsPricing Trends and StrategyInstalled BaseMajor Technology TrendsTrends by ApplicationForecasts of the Bluetooth-Enabled Mobile PhonesMarket Definitions and OverviewMarket DriversMarket RestraintsUnit Shipment and Revenue ForecastsForecasts of the Bluetooth-EnabledMobile PCs MarketMarket Definitions and OverviewMarket DriversMarket RestraintsUnit Shipment and Revenue ForecastsTrends by Product TypeForecasts of the Bluetooth-EnabledHand-Held PCs MarketMarket Definitions and OverviewMarket DriversUnit Shipment and Revenue ForecastsTrends by Product TypeForecasts of the Bluetooth-Enabled Desktop Computing Products MarketMarket Definitions and OverviewMarket DriversRestraintsUnit Shipment and Revenue ForecastsForecasts of the Bluetooth-Enabled Headset MarketMarket Definitions and OverviewMarket DriversRestraintsUnit Shipment and Revenue ForecastsForecasts of the Automotive Bluetooth MarketMarket Definitions and OverviewMarket DriversRestraintsUnit Shipment and Revenue ForecastsForecasts of the Consumer Electronics Bluetooth MarketMarket Definitions and OverviewMarket DriversRestraintsUnit Shipment and Revenue ForecastsForecasts of the Access Point Bluetooth MarketMarket Definitions and OverviewMarket DriversRestraintsUnit Shipment and Revenue ForecastsForecasts of the Other Applications for Bluetooth MarketMarket Definitions and OverviewMarket DriversUnit Shipment and Revenue ForecastsForecasts of the Add-On Bluetooth MarketMarket Definitions and OverviewUnit Shipment and Revenue ForecastsTrends by Product TypeThe European Impact of Bluetooth, StrategiesSilicon SuppliersSilicon SuppliersTechnology LeadershipComplete SolutionsNiche MarketsAdd-On SuppliersComplete Product RangeMarketing Strategies




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