The Evolving Consumer Wallet - Over the Top Impacting Consumer Communication Spending

USD 5,000

* Required Fields

USD 5,000

PAY BY INVOICE

Be the first to review this product

The consumer market is driven as much by consumer preferences as by the products and services that are presented by vendors to satisfy those preferences. Successful companies are those that anticipate the market, and prepare offerings which will resonate with evolving consumer demands. This report provides insights that will help business decision makers define the changes coming to the consumer communication services market.

Table of Contents

1. Executive Summary
2. Introduction
3. Consumer Wallet Dynamics
Landline Voice Telephony
Video Subscriptions
Internet Access
Wireless
Total Wallet
4. Implications for CSPs
5. Last Word


List of Figures & Charts

1. The Consumer Communications Market


1. Total Wallet (North America 2009 to 2015)
2. Local Landline Voice Service Spend (North America, 2015)
3. Subscription Television Service Spend (North America 2015)
4. Streaming Video Spending (North America 2015)
5. Internet Access Spend (North America 2015)
6. Internet Access Speed (North America 2015)
7. Wireless Spend (North America 2015)
8. Wallet (North American 2015)
9. United States Population Distribution by Age
10. Preference to Use OTT (North America 2015)
11. Preference to Use OTT by Age Demographic (North America 2015)



Keyword1

Keyword2

Keyword3

Why Frost & Sullivan

Working with the CEO’s growth team to create a vision based on a transformation growth strategy

Creating content-based digital marketing strategies that leverage our research perspective to differentiate and “tell your story”

Tracking over 1000 emerging technologies and analyzing the impact by industry and application to reveal the companies to watch in each sector

The Frost & Sullivan team is based in our 45 global offices and have developed a powerful global understandings of how industries operate on a global level.