The Evolving Consumer Wallet - Over the Top Impacting Consumer Communication Spending

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The consumer market is driven as much by consumer preferences as by the products and services that are presented by vendors to satisfy those preferences. Successful companies are those that anticipate the market, and prepare offerings which will resonate with evolving consumer demands. This report provides insights that will help business decision makers define the changes coming to the consumer communication services market.

Table of Contents

1. Executive Summary
2. Introduction
3. Consumer Wallet Dynamics
Landline Voice Telephony
Video Subscriptions
Internet Access
Total Wallet
4. Implications for CSPs
5. Last Word

List of Figures & Charts

1. The Consumer Communications Market

1. Total Wallet (North America 2009 to 2015)
2. Local Landline Voice Service Spend (North America, 2015)
3. Subscription Television Service Spend (North America 2015)
4. Streaming Video Spending (North America 2015)
5. Internet Access Spend (North America 2015)
6. Internet Access Speed (North America 2015)
7. Wireless Spend (North America 2015)
8. Wallet (North American 2015)
9. United States Population Distribution by Age
10. Preference to Use OTT (North America 2015)
11. Preference to Use OTT by Age Demographic (North America 2015)

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