Travel and Hospitality Customer Care Market, 2016

Travel and Hospitality Customer Care Market, 2016

Cultural and Business Shifts Creating Enormous Opportunities and Equally Formidable Challenges, Social Media Storms to Forefront as New Channels Seek to Improve Customer Experience

RELEASE DATE
24-Feb-2016
REGION
Global
Deliverable Type
Market Research
Research Code: 9A68-00-2F-00-00
SKU: IT02919-GL-MR_16780
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$1,500.00

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Description

The world of customer care is changing faster than most companies can keep up with, and that is both a challenge and an opportunity. Customers today expect companies to know a lot about them—their preferences, needs, past behaviors, priorities, and expectations. But they also expect companies to act on that information to significantly improve the overall customer experience and to address discrete problems quickly and effectively. This paper outlines the cultural and business shift that is driving these changes in customer care, highlight specific use cases for improving the experience through social media, evaluate a number of vendors in the space, and offer best-practices recommendations for success.

Table of Contents

The world of customer care is changing faster than most companies can keep up with, and that is both a challenge and an opportunity. Customers today expect companies to know a lot about themtheir preferences, needs, past behaviors, priorities, and expectations. But they also expect companies to act on that information to significantly improve the overall customer experience and to address discrete problems quickly and effectively. This paper outlines the cultural and business shift that is driving these changes in customer care, highlight specific use cases for improving the experience through social media, evaluate a number of vendors in the space, and offer best-practices recommendations for success.
More Information
Deliverable Type Market Research
No Index No
Podcast No
Industries Information Technology
WIP Number 9A68-00-2F-00-00
Is Prebook No