Unified Communications (UC) Applications and Services Market in India, H1 CY 2016 Update

A Close Knit Relationship Between UC Vendors and Service Providers Would Remain Instrumental for Overall Growth of the UC Market in India

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With companies and businesses going global, employees, customers, and business partners remain spread across multiple geographies. Even enterprises are encouraging its employees to ‘work-from-home” to avoid travelling to office and to offer flexibility to the work environment. The concept of enterprise mobility is on the rise and Bring Your Own Device (BYOD) is a recent technological trend in business. To keep in sync with these trends, UC plays a significant role in bridging the gap between employees, customers, and stakeholders thereby, making communication and collaboration seamless and inducing fast decision making.

This research study analyzes the state of the UC market during the first half of CY 2016. A well tested step by step research methodology is being followed that is a mix of primary and secondary research with a deep dive into the internal Frost & Sullivan knowledge repository. Data collected is analyzed through proprietary analytical tools, vetting it through the local market trends and insights derived while speaking with industry leaders, vendors, and service providers.

To start with, the study defines the overall UC market split under two distinct heads: UC applications and UC services. Frost & Sullivan identifies market trends across these segments and lists the drivers and restraints in the short, medium, and long terms.

The UC applications market is segmented into traditional telephony, Internet Protocol (IP) telephony, email, unified messaging, Instant Messaging (IM)/presence, mobility, contact center, Web conferencing, and video conferencing. Subsequently, the UC services market is further divided into audio conferencing services, hosted email, hosted voice, Web conferencing services, hosted contact center, and video conferencing services.

Growth in UC services is expected to remain higher than in UC applications, even though the share of on-premise applications is higher in the revenue pie. This research study compares UC applications to UC services for H2 CY 2015 with H1 CY 2016, helping the reader better understand the market inclination during this period. An in-depth analysis is drawn across multiple segments, verticals, and horizontals, in terms of revenue and market share.

Frost & Sullivan has also provided the market share analysis by major participants like Cisco, Avaya, Polycom, Microsoft, IBM, and Unify for UC applications and Bharti Airtel, Reliance, Tata Teleservices, Microsoft, Intercall, Arkadin, and Google for UC services along with recent developments both for Original Equipment Manufacturers (OEMs) and service providers. Finally, product and solution launch information have been provided for select OEM vendors along with a peek into the Indian start-up ecosystem.

Key Questions This Study Will Answer:
(1)     What is the state of the UC market in India in H1 CY 2016?
(2)     What are the key market drivers and restraints for UC in India and how are they expected to impact growth in the next 7 years?
(3)     What could be the market revenue for UC in India by the end of CY 2016?
(4)     Which are the key participants for UC applications and UC services across each subsegment? What are their current market shares?
(5)     How do the market revenue and market share analysis by subsegments, industry verticals, and horizontals look like?
(6)     What are the product and solution launches by prominent companies in H1 CY 2016?

Table of Contents

Unified Communications (UC) Applications and Services Market in India, H1 CY 2016 UpdateExecutive SummaryKey FindingsKey Findings (continued)Research MethodologyResearch MethodologyMarket Segmentation and DefinitionsUnified Communications SegmentationDefinitions—UC ApplicationsDefinitions—UC Applications (continued)Definitions—UC Applications: Video Conferencing InfrastructureDefinitions—UC Applications: Video Conferencing EndpointsDefinitions—UC Services: Audio Conferencing ServicesDefinitions—UC Services: Hosted/Managed Video Conferencing ServicesDefinitions—UC Services: Web Conferencing ServicesDefinitions—UC ServicesDefinitions—UC Services (continued)Notes and AssumptionsUC Product And Services Stack ScopeIntroduction to the Indian Unified Communications Applications and UC-as-a-Service (UCaaS) Market—Market TrendsUnified Communications Applications Trend in IndiaUCaaS Trends in IndiaDrivers and Restraints Market DriversDrivers ExplainedMarket RestraintsRestraints ExplainedOverall Market Highlights—UC Applications Versus UC ServicesMarket Metrics—Understanding the State of the UC Market in IndiaSegment Share AnalysisSegmentation AnalysisRevenue Segmentation AnalysisVertical Analysis—UC ApplicationsVertical Analysis—UC ServicesHorizontal AnalysisMarket Share Analysis by ParticipantsUC Applications Market—Overall Market Share and Recent DevelopmentsUC Applications Market—Market Share Analysis by SegmentsUC Applications Market—Market Share Analysis by Segments DiscussionUC Services Market—Overall Market Share and Recent DevelopmentsUC Services Market—Market Share Analysis by SegmentsUC Services Market—Market Share Analysis by Segments DiscussionProduct and Solution Launches and Updates—H1 CY 2016Avaya—Product and Solution LaunchCisco and Polycom—Product and Solution LaunchUC Product Comparison—Cisco vs MicrosoftKey UC Services Market Participants—Performance Comparison CY 2015 Versus CY 2016UC Start-ups—A Peek into the Indian MarketThe Prominent Indian UC Start-upsChoosing Between a Brand and Innovator—A Customer Decision MatrixLegal DisclaimerThe Frost & Sullivan StoryThe Frost & Sullivan StoryValue Proposition: Future of Your Company & CareerGlobal PerspectiveIndustry Convergence360º Research PerspectiveImplementation ExcellenceOur Blue Ocean Strategy




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