World Online Gambling Markets

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Table of Contents

World Online Gambling Markets, Executive SummaryIntroductionIntroductionSummary of Major FindingsMarket Growth, Opportunities, and Total ForecastAnalysis by Major SegmentCompetitive AnalysisTechnologiesConclusionsWorld Online Gambling Markets, Market Engineering Research MethodologyResearch ScopeObjectives and PurposeReport Structure and Market SegmentationMarket Engineering Forecasting MethodologyOverviewStrategic Significance of the Market Engineering ForecastJudging Credibility and Accuracy of Market Engineering ForecastsForecast AssumptionsGlossary of TermsList of DefinitionsList of AcronymsWorld Online Gambling Markets, Industry ChallengesIdentification of ChallengesIdentification of ChallengesGrowth of the Internet Creates Opportunities for the Online Gambling Industry to Enlist New PlayersDifficulty in Enforcing Laws Relating to the Internet Emboldens Online Gambling Participants to Stay the CourseLegislative Squabbles over the Legality of Online Gambling Stymies Full-Fledged Adoption in Many CountriesPresence of Questionable Gambling Operators Deters Many Would-Be BettorsPossible Entry of Land-Based Casinos Casts a Pall over Small, Poorly Run Gambling OperatorsLack of Differentiation of Services Between Gambling Sites Places Premium on Reputation and BrandingIntense Competition Between the Online Casinos to Attract Players Forces Passive Operators to the SidelinesConcerns over Security of Internet Transactions Tempers GrowthAbsence of the Real-World Ambiance of Gambling Discourages Many from Gambling Online on a Regular BasisSocial Acceptance of Gambling in Many Nations Yields Opportunities for Targeted Marketing ProgramsWorld Online Gambling Markets, The Total World Online Gambling MarketIntroductionIntroductionMarket Engineering Research Measurement SystemMarket Engineering Research Measurement SystemMarket AgeRevenuesPotential RevenuesBase Year Market Growth RateForecast Period Market Growth RateUnitsSaturationReplacement RateInstalled BaseAverage PricePrice RangePrice SensitivityCustomer DemographicsNumber of ProductsCompetitorsDegree of CompetitivenessDegree of Technical ChangeCustomer SatisfactionCustomer LoyaltyMarket ConcentrationPrice-Performance RatioMarket ShareWorld Online Gambling Markets, The World Online Gambling Software MarketTotal Market Segment AnalysisMarket Overview and DefinitionsMarket Engineering Research Measurement SystemMarket Engineering Research Measurement SystemMarket Engineering Unit and Revenue Forecasts (1997-2005)Pricing Strategy and Trend AnalysisCompetitive StructureWorld Online Gambling Markets, The World Online Gambling Operations MarketTotal Market Segment AnalysisMarket Overview and DefinitionsMarket Engineering Research Measurement SystemMarket Engineering Research Measurement SystemMarket Engineering Unit and Revenue Forecasts (1997-2005)Competitive StructureWorld Online Gambling Markets, Market Engineering StrategyMarket Engineering Strategic RecommendationsMarket Engineering Strategic RecommendationsCorporate Management Marketing DepartmentResearch and DevelopmentWorld Online Gambling Markets, Market Engineering AwardsFrost & Sullivan's 1999 Market Engineering AwardsFrost & Sullivan's 1999 Market Engineering AwardsThe 1998 Market Engineering Leadership AwardLeadership AwardsThe 1999 Market Engineering Competitive Strategy Award: Starnet Communications The 1999 Market Engineering Marketing Strategy Award: Starnet CommunicationsThe 1999 Market Engineering Entrepreneurial Company Award: Cyberoad Corporation




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