5G Monetization and Adoption Strategies in ASEAN

5G Monetization and Adoption Strategies in ASEAN

Industry Participants Need to Play an Active Role to Harness Untapped Potential with 5G

RELEASE DATE
28-Nov-2023
REGION
Asia Pacific
Deliverable Type
Market Research
Research Code: PF77-01-00-00-00
SKU: TE_2023_352
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Description

5G technology, the successor of 4G, has higher speeds and bandwidth, lower latency, and multiple connections. The technology provides other benefits, such as platform digitalization and extended device battery life. The new dimensions of 5G are triggering the development of new services and technology monetization. Most governments in APAC support domestic 5G deployments, as they help drive economic growth. Mobile operators look to 5G to spur new revenue streams beyond connectivity and help them regain competitiveness against fixed broadband providers.

The 5G customer segment comprises the consumer and enterprise segments. Although the 5G enterprise space is still nascent, its future monetization potential drives enterprises and their corresponding ecosystems within ASEAN to proactively undertake R&D. This study covers customer segmentation, excluding analysis on segmentation by industry vertical and country.

Overall, the total 5G revenue in the ASEAN region will increase from $1.64 billion in 2022 to $7.43 billion in 2027, at a CAGR of 35.3%. 5G revenue contribution from the consumer segment will increase from $1,598.2 million in 2022 to $5,994.5 million in 2027, at a CAGR of 30.3% from 2022 to 2027. 5G revenue contribution from the enterprise segment will increase from $41.5 million in 2022 to $1,432.0 million in 2027, at a CAGR of 103% from 2022 to 2027. The consumer and enterprise segments in ASEAN will contribute 80.7% and 19.3%, respectively, to 5G revenue in 2027.

This study considers a top-down strategic view of the business, which includes a view on foundational tools (e.g., operation support systems [OSS]/business support systems [BSS], platforms, strategies, and frameworks) that can help mobile operators generate 5G-focused revenues.

The study drills in-depth into 5G monetization and adoption strategies in ASEAN, including monetization opportunities for the consumer and enterprise segments. This study provides pertinent survey results on or related to 5G monetization.

Author: Mei Lee Quah

Table of Contents

Why is it Increasingly Difficult to Grow?

The Strategic Imperative 8™

The Impact of the Top 3 Strategic Imperatives on the 5G Industry

Growth Opportunities Fuel the Growth Pipeline Engine™

Scope of Analysis

Customer Segmentation

Key Competitors

Growth Metrics

Growth Drivers

Growth Restraints

Growth Restraints (continued)

Forecast Assumptions

Revenue Forecast

Revenue Forecast by Customer Segment

Revenue Forecast Analysis

Pricing Trends and Related Factors

Discussion on 5G Monetization—Lessons Learnt

Competitive Environment

Revenue Share

Revenue Share Analysis

Growth Metrics

Revenue Forecast

Forecast Analysis

Forecast Analysis (continued)

Discussion on 5G Monetization for the Consumer Segment

Discussion on 5G Monetization for the Consumer Segment (continued)

Discussion on 5G Monetization for the Consumer Segment (continued)

Growth Metrics

Revenue Forecast

Forecast Analysis

Forecast Analysis (continued)

Forecast Analysis (continued)

Discussion on 5G Monetization for the Enterprise Segment

Discussion on 5G Monetization for the Enterprise Segment (continued)

5G Monetization—5G Monetization Strategy

5G Monetization—Discussion on 5G Monetization Strategy

5G Monetization—Approach to 5G Business

5G Monetization—Approach to 5G Business (continued)

5G Monetization—Discussion on the Approach to 5G Business

5G Monetization—Discussion on the Approach to 5G Business (continued)

5G Monetization—Technology Prioritization Depending on Impact

5G Monetization—Technology Prioritization Depending on Impact (continued)

5G Monetization—Technology Prioritization Depending on Impact (continued)

Discussion on Technology Prioritization Depending on Impact

Growth Opportunity 1: 5G Monetization Solutions for the Enterprise and Consumer Segments

Growth Opportunity 1: 5G Monetization Solutions for the Enterprise and Consumer Segments (continued)

Growth Opportunity 2: Beyond Connectivity Solutions for the Enterprise Segment

Growth Opportunity 2: Beyond Connectivity Solutions for the Enterprise Segment (continued)

Growth Opportunity 3: Integrated 5G Enterprise Solutions

Growth Opportunity 3: Integrated 5G Enterprise Solutions (continued)

Your Next Steps

Why Frost, Why Now?

List of Exhibits

Legal Disclaimer

5G technology, the successor of 4G, has higher speeds and bandwidth, lower latency, and multiple connections. The technology provides other benefits, such as platform digitalization and extended device battery life. The new dimensions of 5G are triggering the development of new services and technology monetization. Most governments in APAC support domestic 5G deployments, as they help drive economic growth. Mobile operators look to 5G to spur new revenue streams beyond connectivity and help them regain competitiveness against fixed broadband providers. The 5G customer segment comprises the consumer and enterprise segments. Although the 5G enterprise space is still nascent, its future monetization potential drives enterprises and their corresponding ecosystems within ASEAN to proactively undertake R&D. This study covers customer segmentation, excluding analysis on segmentation by industry vertical and country. Overall, the total 5G revenue in the ASEAN region will increase from $1.64 billion in 2022 to $7.43 billion in 2027, at a CAGR of 35.3%. 5G revenue contribution from the consumer segment will increase from $1,598.2 million in 2022 to $5,994.5 million in 2027, at a CAGR of 30.3% from 2022 to 2027. 5G revenue contribution from the enterprise segment will increase from $41.5 million in 2022 to $1,432.0 million in 2027, at a CAGR of 103% from 2022 to 2027. The consumer and enterprise segments in ASEAN will contribute 80.7% and 19.3%, respectively, to 5G revenue in 2027. This study considers a top-down strategic view of the business, which includes a view on foundational tools (e.g., operation support systems [OSS]/business support systems [BSS], platforms, strategies, and frameworks) that can help mobile operators generate 5G-focused revenues. The study drills in-depth into 5G monetization and adoption strategies in ASEAN, including monetization opportunities for the consumer and enterprise segments. This study provides pertinent survey results on or related to 5G monetization. Author: Mei Lee Quah
More Information
Deliverable Type Market Research
Author Mei Lee Quah
Industries Telecom
No Index No
Is Prebook No
Keyword 1 5G Monetization Trends
Keyword 2 5G Adoption Strategies
Keyword 3 5G Revenue Models
Podcast No
WIP Number PF77-01-00-00-00