Australian Edutech Market—Key Trends, Technologies, and Opportunities, Forecast to 2022

Australian Edutech Market—Key Trends, Technologies, and Opportunities, Forecast to 2022

Digital Transformation is Accelerating Innovation Across Institutions

RELEASE DATE
28-Jun-2017
REGION
Asia Pacific
Research Code: P956-01-00-00-00
SKU: IT03394-AP-MR_20313

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Description

The Edutech market is predicted to grow at a CAGR of 3.0% during 2016–2022 from A$1.45 billion to A$1.73 billion. This growth will be driven by changes in the demand of the student body which is requiring a more digitised and seamless learning and campus experience, greater competition amongst universities, as well as increased participation in tertiary education, requiring institutions to adopt technologies to effectively meet learning outcomes.

The education technology market is set for considerable growth and transformation over the coming years. Key innovations and developments will occur in areas such as learning management systems, Big Data analytics for learning and campus management, conferencing solutions, and augmented and virtual reality products.

Major Technology Sectors Covered in this Study:
• Learning Management Systems: Online digital learning platform that manages all aspects of the learning process between students and
teachers
• Massive Open Online Courses: Free-to-access online academic courses designed for large audiences with potential for certifications and
university course credits
• Conferencing: Audio, video, and web live online communication for lectures or project collaboration delivered to students on campus or
studying remotely
• Virtual Reality and Augmented Reality: Headset devices used to create or alter physical environments for the purposes of entertainment or
study
• Big Data Analytics: Descriptive or predictive quantitative analysis programs used for enhancing teaching activities and campus management
• Artificial Intelligence: Advanced processing systems capable of self-learning, speech recognition, and predictive analyses

A top-down approach has been used to calculate total IT expenditure across universities, and to project the future growth of this spending. These estimates have been sourced from secondary data combined with insights collated from qualitative interviews.

Market estimates, growth estimates, and segmentation are based on existing data sourced from secondary research, combined with data gathered from interviews in 2016. Secondary research includes Frost & Sullivan’s internal database, industry reports, market databases, trade journals, industry literature, Web-based materials, and annual reports. Key insights presented in this study were obtained from primary data, obtained through telephone and face-to-face interviews using a semi-structured discussion guide. The discussion guide included closed and open-ended questions to obtain quantitative data, as well as qualitative feedback from technology vendors, telecommunications providers, system integrators, IT directors, CIOs, and university IT staff.

Table of Contents

Key Findings—Australian Edutech 2015–2022

Market Definition

Education Technology Market Scope

Acronyms

Australian Universities by Size and Academic Activity

Australian vs. International Tertiary Education Sector

Australian Tertiary Institutions—Operating Revenue

Australian Tertiary Award Enrolment

Tertiary Award Completion Demographics and Trends

Australian Enrolment and Course Distribution

International Tertiary Students in Australia

International Tertiary Education Australia

Australian Students—Work and Living Arrangements

Australian Students—Residential Locations

Australian Tertiary Spending on IT

Key Education Technology Trends—Students, Institutions, and Innovations

Key Education Technology Trends

Market Drivers

Market Restraints

Learning Management System—Brief Overview

Blackboard LMS

Moodle LMS

Brightspace LMS

Canvas LMS

Sakai LMS

Important LMS Attributes

LMS Market Share in Australian Tertiary Sector

Success Factors

Outlook and Future Development

MOOCs Overview

MOOC Course Distribution

MOOC Benefits and Popularity

Open 2 Study

Coursera

EdX

Udacity

Future Learn

Success Factors

Outlook and Future Development

Virtual and Augmented Reality

Oculus

Microsoft HoloLens

Google Cardboard

Samsung

University Applications of VR and AR

Success Factors

Outlook and Future Development

Conferencing Overview

Conferencing Market Players

Polycom

Cisco

Zoom

BlueJeans

University Application of Conferencing

Success Factors

Outlook and Future Development

Big Data Analytics Overview

Drivers and Challenges of Analytics at Universities

Power BI

IBM

Adobe

Splunk and SAP

Qlik

Yellowfin and Tableau

UNSW Application of Location-Based Analytics

Curtin University

University of Queensland

UNE and QUT

UTS and University of Adelaide

Success Factors

Outlook and Future Development

Artificial Intelligence Overview

IBM Watson

Microsoft Cortana

Success Factors

Outlook and Future Development

Analytics and LMS innovations—Key Opportunities for University Clients to Maintain Competitiveness

Strategic Imperatives for Success and Growth

Future Developments in the Adoption of Key Technology Segments

Significant Changes Forecast for the University Sector with Greater Investment in Innovation

Implications of Key Trends on the Australian Higher Education Landscape and Strategy

Legal Disclaimer

List of Figures
  • 1. Edutech Market: Key Market Drivers, Australia, 2017–2022
  • 2. Edutech Market: Key Market Restraints, Australia, 2017–2022
  • 3. VR and AR: Technology Application, Australia, 2017
  • 4. Conferencing Application: Australia, 2017
  • 5. Big Data Analytics Application: Australia, 2017
  • 6. Future Outlook: Australian Tertiary Sector
List of Charts
  • 1. Universities’ Operating Revenue, Australia, 2004–2015
  • 2. Proportion of Australians Aged 25–34 with a Bachelor Degree or Above, Australia, 2004–2014
  • 3. Total Tertiary Award Course Completions, Australia, 1999–2014
  • 4. Growth Projections of Domestic Demand for Undergraduate Placements by Age Group, Australia, 2012, 2020, 2030
  • 5. Composition of Degrees by Type, Australia, 2014
  • 6. Award Course Completions by Citizenship, Australia, 1999–2014,
  • 7. Percentage of International Students by Place of Birth, Australia, 2011
  • 8. Student Enrolments in Higher Education, Australia, 2016
  • 9. Percentage of Higher Education Students by Age Group, Enrolment Status, and Work Hours, Australia 2012
  • 10. Percentage of Higher Education Students by Selected Living Arrangements, Australia, 2001 and 2011
  • 11. Proportion of People Aged 25–34 Years Qualified with a Bachelor Degree or Above, Australia, 2010, 2011, 2012
  • 12. Total University Spending on IT Forecast, Australia, 2015–2022
  • 13. Household Internet Access Across, Australia, 2015
  • 14. Common Reasons for Changing LMS Providers, Australia, 2015
  • 15. Customer Access Patterns to LMS, Australia, 2015
  • 16. LMS University Market Share, Australia, 2016
  • 17. MOOC: Course Distribution, Global, 2015
  • 18. MOOC: Respondents' Perception of Intangible Benefits, Global, 2015
  • 19. MOOC: Respondents' Perception of Tangible Benefits, Global, 2015
  • 20. Features and Programs: Global, 2017
  • 21. Innovation Adoption Timeline, Australia,2016–2022
Related Research
The Edutech market is predicted to grow at a CAGR of 3.0% during 2016–2022 from A$1.45 billion to A$1.73 billion. This growth will be driven by changes in the demand of the student body which is requiring a more digitised and seamless learning and campus experience, greater competition amongst universities, as well as increased participation in tertiary education, requiring institutions to adopt technologies to effectively meet learning outcomes. The education technology market is set for considerable growth and transformation over the coming years. Key innovations and developments will occur in areas such as learning management systems, Big Data analytics for learning and campus management, conferencing solutions, and augmented and virtual reality products. Major Technology Sectors Covered in this Study: • Learning Management Systems: Online digital learning platform that manages all aspects of the learning process between students and teachers • Massive Open Online Courses: Free-to-access online academic courses designed for large audiences with potential for certifications and university course credits • Conferencing: Audio, video, and web live online communication for lectures or project collaboration delivered to students on campus or studying remotely • Virtual Reality and Augmented Reality: Headset devices used to create or alter physical environments for the purposes of entertainment or study • Big Data Analytics: Descriptive or predictive quantitative analysis programs used for enhancing teaching activities and campus management • Artificial Intelligence: Advanced processing systems capable of self-learning, speech recognition, and predictive analyses A top-down approach has been used to calculate total IT expenditure across universities, and to project the future growth of this spending. These estimates have been sourced from secondary data combined with insights collated from qualitative interviews. Market estimates, growth estim
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Table of Contents | Executive Summary~ || Key Findings—Australian Edutech 2015–2022~ | The Australian Tertiary Education Sector—An Overview~ || Market Definition~ || Education Technology Market Scope~ || Acronyms~ || Australian Universities by Size and Academic Activity~ || Australian vs. International Tertiary Education Sector~ || Australian Tertiary Institutions—Operating Revenue~ || Australian Tertiary Award Enrolment~ || Tertiary Award Completion Demographics and Trends~ || Australian Enrolment and Course Distribution~ || International Tertiary Students in Australia~ || International Tertiary Education Australia~ || Australian Students—Work and Living Arrangements~ || Australian Students—Residential Locations~ | The Edutech Market~ || Australian Tertiary Spending on IT~ || Key Education Technology Trends—Students, Institutions, and Innovations~ || Key Education Technology Trends~ | Drivers and Restraints~ || Market Drivers~ || Market Restraints~ | Education Technology—Sectors of Interest~ || Key Technology Segments~ | Learning Management System~ || Learning Management System—Brief Overview~ || Blackboard LMS~ || Moodle LMS~ || Brightspace LMS~ || Canvas LMS~ || Sakai LMS~ || Important LMS Attributes~ || LMS Market Share in Australian Tertiary Sector~ || Success Factors~ || Outlook and Future Development~ | Massive Open Online Courses (MOOCs)~ || MOOCs Overview~ || MOOC Course Distribution~ || MOOC Benefits and Popularity~ || Open 2 Study~ || Coursera~ || EdX~ || Udacity~ || Future Learn~ || Success Factors~ || Outlook and Future Development~ | Virtual Reality and Augmented Reality~ || Virtual and Augmented Reality~ || Oculus~ || Microsoft HoloLens~ || Google Cardboard~ || Samsung~ || University Applications of VR and AR~ || Success Factors~ || Outlook and Future Development~ | Conferencing~ || Conferencing Overview~ || Conferencing Market Players~ || Polycom~ || Cisco~ || Zoom~ || BlueJeans~ || University Application of Conferencing~ || Success Factors~ || Outlook and Future Development~ | Big Data Analytics~ || Big Data Analytics Overview~ || Drivers and Challenges of Analytics at Universities~ || Power BI~ || IBM~ || Adobe~ || Splunk and SAP~ || Qlik~ || Yellowfin and Tableau~ || UNSW Application of Location-Based Analytics~ || Curtin University~ || University of Queensland~ || UNE and QUT~ || UTS and University of Adelaide~ || Success Factors~ || Outlook and Future Development~ | Artificial Intelligence~ || Artificial Intelligence Overview~ || IBM Watson~ || Microsoft Cortana~ || Success Factors~ || Outlook and Future Development~ | Growth Opportunities~ || Analytics and LMS innovations—Key Opportunities for University Clients to Maintain Competitiveness~ || Strategic Imperatives for Success and Growth~ | Conclusion~ || Future Developments in the Adoption of Key Technology Segments~ || Significant Changes Forecast for the University Sector with Greater Investment in Innovation~ || Implications of Key Trends on the Australian Higher Education Landscape and Strategy~ || Legal Disclaimer~ | The Frost & Sullivan Story~
List of Charts and Figures 1. Edutech Market: Key Market Drivers, Australia, 2017–2022~ 2. Edutech Market: Key Market Restraints, Australia, 2017–2022~ 3. VR and AR: Technology Application, Australia, 2017~ 4. Conferencing Application: Australia, 2017~ 5. Big Data Analytics Application: Australia, 2017~ 6. Future Outlook: Australian Tertiary Sector~| 1. Universities’ Operating Revenue, Australia, 2004–2015~ 2. Proportion of Australians Aged 25–34 with a Bachelor Degree or Above, Australia, 2004–2014~ 3. Total Tertiary Award Course Completions, Australia, 1999–2014~ 4. Growth Projections of Domestic Demand for Undergraduate Placements by Age Group, Australia, 2012, 2020, 2030~ 5. Composition of Degrees by Type, Australia, 2014~ 6. Award Course Completions by Citizenship, Australia, 1999–2014, ~ 7. Percentage of International Students by Place of Birth, Australia, 2011~ 8. Student Enrolments in Higher Education, Australia, 2016~ 9. Percentage of Higher Education Students by Age Group, Enrolment Status, and Work Hours, Australia 2012~ 10. Percentage of Higher Education Students by Selected Living Arrangements, Australia, 2001 and 2011~ 11. Proportion of People Aged 25–34 Years Qualified with a Bachelor Degree or Above, Australia, 2010, 2011, 2012~ 12. Total University Spending on IT Forecast, Australia, 2015–2022~ 13. Household Internet Access Across, Australia, 2015~ 14. Common Reasons for Changing LMS Providers, Australia, 2015~ 15. Customer Access Patterns to LMS, Australia, 2015~ 16. LMS University Market Share, Australia, 2016 ~ 17. MOOC: Course Distribution, Global, 2015~ 18. MOOC: Respondents' Perception of Intangible Benefits, Global, 2015~ 19. MOOC: Respondents' Perception of Tangible Benefits, Global, 2015~ 20. Features and Programs: Global, 2017~ 21. Innovation Adoption Timeline, Australia,2016–2022~
Author Eran Halevi
Industries Information Technology
WIP Number P956-01-00-00-00
Is Prebook No