Search results for: 'decis'

The pandemic has been an essential influence for the increase in digital marketing among B-to-B and B-to-C companies. There has been an explosion in advertising on over-the-top (OTT) channels. Companies are embracing organic social media interactions and focusing on the omnichannel approach to the customer journey. With so many people on digital pl...

08 Aug 2024  |  Global  |  Customer Research

CX Growth Opportunities in the Travel & Hospitality Industry 2024 to 2025

Customer Perspectives

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In 2023, the pent-up demand for travel boosted spending in this industry to almost back to pre-pandemic levels. With increasing demand and the need to recoup revenue lost during the 2020-2022 pandemic restrictions, air and ground transportation, accommodations, and dining prices are high. Revenue growth is also expected due to more consumers spendi...

Contact centers play a crucial role in the manufacturing sector, serving as the primary interface between the manufacturer and its customers. Manufacturers investing in their contact centers can enhance customer experience, build long-term customer relationships, and gain a competitive advantage. Contact centers play a crucial role in the manufact...

This edition of IT, Computing and Communications (ITCC) Technology Opportunity Engine (TOE) captures developments related to Social Media Analytics And Engagement, Human Capital Management, Artificial Intelligence, Robotic Process Automation, Cloud Computing, Machine Learning, Analytics, and Generative AI.ITCC TOE’s mission is to investigate emerg...

The last four years have been a roller coaster for the retail industry. Dominant themes that have both rankled and engendered creativity include the effects of the COVID-19 pandemic, the continued movement to the cloud, the maturation of next-level AI technology, and dramatic geopolitical upheaval. Each component has presented both significant chal...

As enterprise adoption of AI enters a more demanding phase, the source of competitive advantage is shifting. In 2026, success is no longer determined by access to advanced models or the scale of experimentation, but by an organization’s ability to operationalize AI reliably within core workflows. This report examines how AI applications and use cas...

The BFSI sector is in a disruptive state as customer needs and technologies rapidly evolve. Uncertain economic conditions make financial decisions more volatile. When interest rates drop, consumers have more buying power. In the BFSI industry, this impacts growth in consumer spending for big-ticket items, such as houses and cars, often requiring lo...

The global market for agentic orchestration platforms is entering a pivotal phase of transformation as enterprises shift from isolated artificial intelligence (AI) experimentation to production-scale deployment. This study examines how organizations are moving beyond pilot initiatives toward embedding agentic systems into enterprise workflows, rede...

This market insight discusses current and future trends, 2009 outlook, and buyer behavior in the contact center market. The research findings are based on a comprehensive end-user survey conducted by Frost & Sullivan. We targeted 332 Contact Center decisions makers, based primarily in North America; specifically, those who manage, support or influe...