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Abstract: The global Customer Experience Platforms market achieved solid growth in 2025, driven by an acceleration of AI-based and advanced capabilities in contact center implementations. As organizations increasingly realize that providing superior CX is fundamental for competitive differentiation, they are responding to growing customer expectati...

This report examines the transformation of the Customer Experience (CX) Management and Business Process Outsourcing (BPO) industry as artificial intelligence (AI), automation, and evolving enterprise expectations re-shape traditional service delivery models. Drawing on insights from Frost & Sullivan analysts Sebastian Menutti, Sherrel Roche, and Kr...

The primary goals of this study are to determine implementation plans of interaction channels, applications, and solutions in the contact center environment across industries and to understand purchase trends. It also investigates the factors that influence product selection. Decision-makers and purchase decision influencers of contact centers wer...

Improving customer experience (CX) ranks as the top corporate objective for the third year, followed closely by improving brand equity. Customer relationships are top of mind for manufacturers in 2022 as maintaining brand loyalty becomes increasingly complex, with the world quickly moving to digital channels. Companies are shifting from remote w...

Over the last five years, businesses have accelerated their digital transformation journeys. Businesses are struggling with labor shortages and productivity challenges due to a lack of resources and employee burnout. The economic downturn has pressured businesses to innovate and enhance employee experience (EX), efficiency, and productivity.Organiz...

08 Aug 2024  |  Global  |  Customer Research

CX Growth Opportunities in the Travel & Hospitality Industry 2024 to 2025

Customer Perspectives

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In 2023, the pent-up demand for travel boosted spending in this industry to almost back to pre-pandemic levels. With increasing demand and the need to recoup revenue lost during the 2020-2022 pandemic restrictions, air and ground transportation, accommodations, and dining prices are high. Revenue growth is also expected due to more consumers spendi...

The contact center industry benefitted greatly from COVID-19 pandemic market dynamics, which shifted millions of agents to work-at-home (WAH) models and accelerated cloud contact center-as-a-service (CCaaS) adoption. In 2021 and 2022, investments soared, and 2023 is the aftermath of that shift. Greater macroeconomic factors loom large over this...

The global Contact Center Solutions market achieved solid growth in 2024, driven by an acceleration of AI-based and advanced capabilities in contact center implementations. As organizations increasingly realize that providing superior CX is fundamental for competitive differentiation, they are responding to growing customer expectations by deliveri...

Zero trust architecture (ZTA) is rapidly gaining traction as organizations face growing cybersecurity threats, the rise of remote work, and the shift to cloud-first strategies. Unlike traditional security models, ZTA operates on the principle of "never trust, always verify," requiring continuous verification of every user and device before granting...