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24 Jun 2024  |  Global  |  Market Research
Security: The Key to Customer Experience Excellence
Robust Security Measures Needed to Build Customer Trust and Loyalty
Organizations recognize the importance of customer experience (CX) but face difficulty in service delivery. Striving for excellence in CX is a strategic component of every organization s sustained business growth as they realize the significance of delivering superior CX as a competitive differentiator. Delivering good CX is complex, with customers...
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13 Oct 2025  |  Global  |  Technology Research
Zero Trust Architecture: Next-Generation Cybersecurity Framework for Digital Enterprises
Next-Gen Tech Trends: Applications Leading to Security Measures in Zero Trust Architecture
Zero trust architecture (ZTA) is rapidly gaining traction as organizations face growing cybersecurity threats, the rise of remote work, and the shift to cloud-first strategies. Unlike traditional security models, ZTA operates on the principle of "never trust, always verify," requiring continuous verification of every user and device before granting...
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27 May 2021  |  North America  |  Market Research
Improving Customer Journeys with Biometric Authentication Systems
Biometric Technologies Enhance the Customer Experience While Complying with the Highest Security Standards
The global biometrics market is growing fast because of the ubiquity of some biometric modalities, such as fingerprint and facial recognition. The deployment of biometric technologies is increasing across different business sectors because of their ease of use, high security and assurance, and quick scalability. In recent years, businesses have ...
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06 Sep 2022  |  Global  |  Customer Research
Customer Experience at the Core of Digital Transformation in Banking, Financial Services, and Insurance, 2022
An Industry Survey Indicates that Security and Privacy Remain High Priorities
When COVID-19 lockdowns in early 2020 forced businesses to close physical locations, demand for digital options soared as employees shifted to working from home and customers sought alternative means of interaction. Banking, financial services, and insurance (BFSI) organizations made major changes to their processes and technology to address the in...
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30 Sep 2022  |  Global  |  Customer Research
CX Investments in the Manufacturing Industry 2022
Acceleration to Hybrid, Flexible, and Highly Secure Models
Improving customer experience (CX) ranks as the top corporate objective for the third year, followed closely by improving brand equity. Customer relationships are top of mind for manufacturers in 2022 as maintaining brand loyalty becomes increasingly complex, with the world quickly moving to digital channels. Companies are shifting from remote w...
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31 Jan 2022  |  North America  |  Market Research
Growth Opportunities for Global Stadiums, Ballparks, and Arenas
When the Customer Experience Is the Fan Experience Opportunity Abounds
Traditionally, the focal point of customer experience (CX) has been the contact center, but today’s contact center extends outwards across many channels, both digital and in-person. This has never been truer, as traditional brick-and-mortar establishments have been complemented by digital counterparts in the form of eCommerce and digital self-servi...
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23 Dec 2021  |  Global  |  Market Research
Marketing Automation Powers Businesses Post COVID-19 Globally, 2021
Uncap Future Growth Potential With Marketing Automation
The pandemic has been an essential influence for the increase in digital marketing among B-to-B and B-to-C companies. There has been an explosion in advertising on over-the-top (OTT) channels. Companies are embracing organic social media interactions and focusing on the omnichannel approach to the customer journey. With so many people on digital pl...
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13 May 2026  |  Global  |  Market Research
Enterprise Connect 2026 — From AI Capability to Accountability
Driving ROI at the Speed of AI
Enterprise Connect 2026 emphasized a key shift in the CX market: artificial intelligence has transitioned from being experimental to becoming a reliable, operational asset that delivers measurable outcomes. We anticipated this trend in the latest Frost & Sullivan annual outlook report titled “Top 10 Strategic Imperatives in the CX Industry – 2026 t...
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24 Jun 2020  |  Europe  |  Frost Radar
Frost Radar™: European Contact Center as a Service Market, 2020
Benchmarking Future Growth Potential
The European contact center as a service (CCaaS) market is enjoying significant attention, although it remains in a growth stage. The market comprises more than 150 vendors of varying size that offer solutions to companies and organization across a broad range of verticals, with financial services, healthcare, public sector, utilities, retail, educ...
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31 Jan 2022  |  Latin America  |  Frost Radar
Frost Radar™: Customer Experience Outsourcing Services in Latin America, 2021
A Benchmarking System to Spark Companies to Action - Innovation That Fuels New Deal Flow and Growth Pipelines
The customer experience (CX) landscape is shifting rapidly. As enterprises across the board are realizing the significance of delivering excellent customer service as a competitive differentiator, this field is gaining more attention and greater investment priority. CX outsourcing services are becoming much more tech-intensive as emerging tools cre...
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Special Price $3,712.50 save 25 %