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10 Dec 2025  |  Global  |  Frost Radar
Frost Radar™: Account-Based Marketing Platforms, 2025
A Benchmarking System to Spark Companies to Action - Innovation That Fuels New Deal Flow and Growth Pipelines
The account-based marketing (ABM) platforms market in 2025 is at a clear inflection point. After years of fragmented adoption and experimentation, enterprises now demand measurable pipeline impact, not just engagement metrics. The shift from tactical ABM to scalable, full-funnel go-to-market (GTM) orchestration is accelerating, driven by economic p...
$4,950.00 -
08 Oct 2025  |  Global  |  Frost Radar
Frost Radar™: Foundational LLMs and Multimodal GenAI Platforms, 2025
A Benchmarking System to Spark Companies to Action - Innovation That Fuels New Deal Flow and Growth Pipelines
The generative AI sector faces a defining challenge: how to translate the breakthrough power of foundation models into real-world value amid unprecedented disruption. An explosion of large language models (LLMs) and multimodal AI tools promises to transform everything from enterprise productivity to creative work, yet organizations grapple with tru...
$4,950.00 -
07 Oct 2025  |  Global  |  Market Research
Location-Based Entertainment, 2024–2031
Immersive Video Provides Novel Experiences to Drive Transformational Growth
Location-based entertainment (LBE) refers to immersive video installations that leverage technology and a shared environment to create engaging experiences not typically achievable in homes. Immersive video LBE uses high-resolution, wide field of view domed and wall displays, and/or virtual reality (VR), augmented reality (AR), mixed reality (MR), ...
$2,450.00