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In 2024, a new multipolar world will emerge, reshaped by digital industries that have become mainstream following the 2020 COVID-19 pandemic. This shift signals an accelerated push toward digitalization, unveiling eight novel growth opportunities in digital industries, each marking a significant step in industry progress and offering vast potential...

Frost & Sullivan anticipates 2024 to be a year of convergence of novelty and necessity, with a paradigm shift to the mainstream adoption of artificial intelligence (AI). The retail experience will be completely transformed by social commerce and metaverse developments, which will drive eCommerce. In addition, a more individualized and decentralized...

The global industrial and irrigation water management sector faces a critical juncture. Intensifying water scarcity, stricter regulations, and rising costs driven by supply chain disruptions and energy price hikes demand innovative solutions. This analysis explores 10 growth opportunities that leverage the principles of the circular economy to addr...

The report evaluates the growth potential of the pickup truck sector in North America (the United States and Canada), focusing on key demographics, consumer lifestyles and interests, consumer attitudes and adoption, and marketing channels. It analyzes the potential target audience, providing an overview of their behavioral patterns. The assessmen...

The medical device industry faces significant pricing pressures as the consumables and services segment gains traction from activities tied to installing new equipment and replacing or refurbishing capital equipment. Medical device vendors are focused on new business models to provide multi-vendor services, online parts ordering, remote servicing, ...

In this study, Frost & Sullivan identifies and elaborates on the key trends that will shape the HVAC industry in 2025, highlighting the transformative impact of technology, sustainability, and evolving customer demands. The integration of IoT and cloud-based solutions is revolutionizing HVAC maintenance by enabling real-time remote monitoring, pre...

02 Sep 2025  |  Global  |  Market Research

Global Off-Highway Equipment Industry Outlook 2025

Shifting Customer Behaviors Spurred by Economic Uncertainties Will Drive Collaboration Among Stakeholders

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Economic uncertainties caused by the Russo-Ukraine conflict and trade wars have significantly affected OEM operations, supplier confidence, and consumer purchase decisions in the off-highway equipment industry. While these challenges are expected to delay economic recovery, government investment programs, subsidies, and bilateral trade agreements a...

The Mobility Technology Opportunity Engine (TOE) covers innovations pertaining to smart batteries, EV charging and autonomous vehicles.The purpose of the Mobility Technology TOE is to raise awareness of global technology innovations in self-propelled ground-based mobile platforms that are not only technically significant but potentially offering co...

The Mobility Technology Opportunity Engine (TOE) covers innovations pertaining to Urban Mobility, Radar, LiDAR, and Autonomous Fleet Intelligence, among others.The purpose of the Mobility Technology TOE is to raise awareness of global technology innovations in self-propelled ground-based mobile platforms that are not only technically significant bu...