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The market for CX management is anticipated to grow during the forecast period, mainly due to the rising awareness that CX is a powerful tool for gaining a competitive edge and companies' growing desire to outsource their CX operations.The advent of generative AI (Gen AI) technology has the potential to upend this sector. This technology can signif...

During the forecast period (2024-2029), the customer experience management (CXM) market in Latin America and the Caribbean (LAC) will expand, mainly due to 2 factors: 1) the growing recognition of CX as a potent tool for competitive advantage and 2) the increasing motivation among businesses to outsource their CX activities. This market is poise...

Economic growth in Latin America was expected to pick up in 2020; However, the novel coronavirus has forced companies to review their projections. The impact of the pandemic notwithstanding, the region continues to see strong private and public sector investment in infrastructure, construction, and commercial segments that secure a slow but steady ...

The CX outsourcing services landscape is set to grow throughout the forecast period. Two key reasons lie behind this: 1) the increasing acceptance of CX as a formidable competitive weapon; and 2) growing incentives for companies to outsource their CX operations. Improving CX appears as the number one business goal priority in the Frost & Sulliva...

Over the course of the forecast period (2023 to 2029), the customer experience (CX) outsourcing services market in Latin America and the Caribbean (LAC) is expected to expand, mainly due to 2 factors: 1) the growing recognition of CX as a potent tool for competitive advantage and 2) the increasing motivation for businesses to outsource their CX act...

The LATAM cloud contact center (CC) market grew substantially in 2022, driven by accelerated migration from premises-based contact center implementations. As organizations realize that providing superior customer experience (CX) is fundamental for competitive differentiation, they respond to growing customer expectations by delivering seamless, eff...

Digital transformation is entering an era of unprecedented change for businesses. Seamless, intelligent, and ubiquitous interactivity is a key IT investment theme for companies across all verticals that want to make a big impact on the future of their organization. This study is derived from a survey of IT decision makers in Brazil across multiple ...