Search results for: 'platforms'

The Frost Radar™ for the supply-side platform (SSP) market analyzes software solutions that allow publishers to effectively manage, sell, and optimize their advertising inventories through a set of programmatic tools. These programmatic platforms are part of the broader digital advertising supply chain and provide the sell-side (i.e., publishers, m...

This Frost Radar™ benchmarks leading digital experience platform (DXP) vendors as the platforms consolidate from fragmented experience stacks into unified orchestration layers that integrate content management, customer data, agentic AI, and multichannel delivery in a single operating environment. Governance has emerged as a primary competitive dif...

This Frost Radar provides a perspective on trends and an assessment of 12 growth and innovation leaders in the industrial extended reality (XR) platforms industry. It analyzes vendors offering immersive XR solutions for applications of augmented reality, mixed reality, and virtual reality technologies. Industrial XR platform vendors are those ...

Data is the most valuable asset for enterprises. It drives decision-making, productivity, and customer experience, but this makes it a prime target for attackers. For a long time, encryption, tokenization, masking, and DLP have helped enterprises to protect data while newer approaches, such as DSPM, enhance visibility across cloud and SaaS workload...

Digital experience platforms (DXPs) are becoming the central layer for managing, delivering, and optimizing digital experiences across channels. As organizations balance increasing content demands, personalization requirements, and governance pressures, the role of the DXP is expanding beyond content management into orchestration—connecting systems...

The Frost Radar for the digital experience platform (DXP) market analyzes providers offering software solutions that allow organizations to plan, distribute, manage, measure, and optimize omnichannel customer interactions through a set of tools. It plots 12 selected providers based on 10 growth and innovation criteria comprising quantitative and q...

As enterprises accelerate their digital transformation and AI adoption, the ability to manage, unify, and extract value from data has become a strategic imperative. This Frost Radar™ delivers a powerful benchmarking analysis of the top 14 data services platform providers—those shaping the future of enterprise data ecosystems through innovation, sca...

The account-based marketing (ABM) platforms market in 2025 is at a clear inflection point. After years of fragmented adoption and experimentation, enterprises now demand measurable pipeline impact, not just engagement metrics. The shift from tactical ABM to scalable, full-funnel go-to-market (GTM) orchestration is accelerating, driven by economic p...

Enterprises managing revenue-generating digital services face a structural tension at the core of the edge distribution platform (EDP) market: the architectures built to deliver static content are increasingly misaligned with the performance, security, and resilience demands of modern applications. Fragmented tooling across delivery, security, and ...