Search results for: 'social tech'

Social media analytics is the ability to evaluate and examine data gathered from social media platforms. Social media data includes metrics beyond likes, followers, views, clicks, and impressions. Businesses leverage social media analytics to understand customer preferences and gain competitive intelligence. Social media analytics can be predi...

This series of trend opportunity profiles discusses major shifts in family structures, gender communities, and generational consumption behavior impacting economic and social dimensions. The evolution of mentalities in the family structure is shaping the societal acceptance of childless adults prioritizing care-free living; conscious uncoupling ...

This edition of Trend Opportunity Profiles features trend advancements in Social and economic dimensions. The study examines the following trends: • Reskilling, • Food security • Revenge tourism • The “permacrisis” shaping consumer demand • The shifting social status of women • Content creator marketplaces • The pensioner boom Trend O...

New retail business models have emerged, and one crop is online-only businesses that sell exclusively through social media channels. Almost all social media platforms today offer retail functionalities that facilitate the electronic commerce (eCommerce) of goods and services. This online sales model is mainly driven by social influences and interac...

25 Sep 2025  |  Global  |  Megatrends

Trend Opportunity Profile Series—Social Trends (3rd Edition)

Transformative Megatrends Enabling Growth and Innovation till 2030

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This series of trend opportunity profiles discusses upcoming trends reflecting major shifts in consumption patterns due to changing geopolitical dynamics and new generations impacting economic and social dimensions.This study highlights the social impact of evolving geopolitics through changing immigration stance across various regions, shifts in p...

13 Jun 2022  |  Global  |  Market Research

Global Social Video Growth Opportunities

A Rising Force in Social Media Catalyzes Platforms to Rethink Monetization Strategies

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Social videos are short recordings (between 15 seconds and 3 minutes) designed specifically for social media platforms. Social videos primarily serve to drive viewer engagement through interactions such as comments, reactions, likes, or dislikes. Individual users and businesses can create social videos. These videos are frequently only suitable for...

Social media analytics is the process of evaluating and examining data about conversations on social media platforms to understand customer preferences and gain competitive intelligence. Social media analytics can be predictive, prescriptive, or descriptive and help businesses understand different parts of a problem, thereby enabling them to tackle...

22 Oct 2024  |  Global  |  Technology Research

Top 10 Electronics Technologies in the Retail Industry

Innovation and Adoption of Advanced Electronics Will Enhance the Customer Buying Experience

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The retail industry has witnessed a fundamental shift from its conventional operations, mainly due to advancements in technologies, changing consumer preferences, and a high focus on enhanced efficiency. Advanced electronics technologies, such as AR/VR, IoT, and RFID, are increasingly being integrated into retail environments to enhance the shoppin...

This Market Insight explores how large business process outsourcers (BPOs) are redefining and expanding traditional corporate giving. Corporate social responsibility (CSR) was the decades-long moniker to describe initiatives designed to deeply engage their agents and employees within the local communities. Much more than a company call for donating...