FinTech Watchlist Company Profile—Credit Karma

FinTech Watchlist Company Profile—Credit Karma

Personal Finance Company Credit Karma Demystifying the Credit Landscape by Offering Free Credit And Financial Management Services

RELEASE DATE
24-Jul-2018
REGION
Global
Research Code: 9ABC-00-10-00-00
SKU: IT03708-GL-MR_22134
$1,500.00
In stock
SKU
IT03708-GL-MR_22134
$1,500.00
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Description

The study covers one of the leading credit and financial management company in the United States. Credit Karma which started its business by offering free credit score and free credit report has moved much beyond and rolled out a series of products to cater to the full stack of the market. In the study, Frost has presented the evolution of Credit Karma tracking back from its starting point in 2008 when it launched its first truly free credit scores service. We have also looked at the explosive growth attained by the company and explored key strategies adopted by Credit Karma to attain growth.

As with most FinTechs, technology is at the heart of Credit Karma’s offering by using real-time Big Data Analytics to generate personalized recommendation of financial products to consumers with minimum or no human interference. While this is the main foundation of its offering, it has gone on to add many new features to the offering that not only has helped differentiate but also enabled it to attain an edge over its competitors. Credit Karma competes with various other credit and financial management companies such as Credit Sesame, NerdWallet, and Credit.com.

We have further investigated the business model of the company and represented it in the simplest possible way. The study also covers key technologies used to process the tremendous amount of data collected in real time. Its innovative free features have also equipped consumers to get more out of the platform.

We have put our analysis to deep dive into the potential chance of Credit Karma impacting the existing business and placed qualitative assessment on which segment and how much can the company impact.

Finally, we have hand picked key points that traditional market participants such as financial institutions can learn from Credit Karma. These recommendations are pinpointed and will get traditional market participants to start thinking about embracing Big Data analytics and help them defend their market from disruption.

We have added executive summary that brings all of this together in a crisp form, to help busy executive get the gist of the study and then read sections in detail that matter to them.

Key Issues Addressed

  • Whether Credit Karma is complementing, extending or disrupting the credit reporting and monitoring industry
  • If or not Credit Karma is impacting the industry and if it does how big is the impact

Table of Contents

Executive Summary

Snapshot

Business Overview

Business Overview (continued)

Solutions Offered

Business Performance

Investment Received

Strategic Overview

Strategic Overview (continued)

Strategic Overview (continued)

Strategic Overview (continued)

Credit Karma’s Business Model

Challenges Faced by Credit Karma

Impact on Financial Services Industry

Credit Karma’s Key Personnel

Credit Karma’s Key Personnel (continued)

Conclusion

Legal Disclaimer

List of Exhibits

The Frost & Sullivan Story

Value Proposition—Future of Your Company & Career

Global Perspective

Industry Convergence

360º Research Perspective

Implementation Excellence

Our Blue Ocean Strategy

Related Research
The study covers one of the leading credit and financial management company in the United States. Credit Karma which started its business by offering free credit score and free credit report has moved much beyond and rolled out a series of products to cater to the full stack of the market. In the study, Frost has presented the evolution of Credit Karma tracking back from its starting point in 2008 when it launched its first truly free credit scores service. We have also looked at the explosive growth attained by the company and explored key strategies adopted by Credit Karma to attain growth. As with most FinTechs, technology is at the heart of Credit Karma’s offering by using real-time Big Data Analytics to generate personalized recommendation of financial products to consumers with minimum or no human interference. While this is the main foundation of its offering, it has gone on to add many new features to the offering that not only has helped differentiate but also enabled it to attain an edge over its competitors. Credit Karma competes with various other credit and financial management companies such as Credit Sesame, NerdWallet, and Credit.com. We have further investigated the business model of the company and represented it in the simplest possible way. The study also covers key technologies used to process the tremendous amount of data collected in real time. Its innovative free features have also equipped consumers to get more out of the platform. We have put our analysis to deep dive into the potential chance of Credit Karma impacting the existing business and placed qualitative assessment on which segment and how much can the company impact. Finally, we have hand picked key points that traditional market participants such as financial institutions can learn from Credit Karma. These recommendations are pinpointed and will get traditional market participants to start thinking about embracing Big Data analytics and help them defend their market from disr
More Information
No Index No
Podcast No
Author Yi Jie Goh
Industries Information Technology
WIP Number 9ABC-00-10-00-00
Keyword 1 FinTech
Is Prebook No
GPS Codes 9655,9705-C1,9846-63,9A5E-C1,9AA5-C1,9B0E-C1